runsonwhat

Baxters's tech stack

What does Baxters use?

Baxters (baxters.com) uses at least 18 tools we can see from public records, including Microsoft Azure for hosting, Microsoft 365 for email and documents, Google Analytics for analytics and Shopify for its website. Last checked .

Industry
Food Processing
Based in
United Kingdom
Founded
1868
Tools found
18
Categories
11
Layers
5 of 5
Last checked
Oct 2026

Baxters's stack, layer by layer

Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.

Edge & Hosting

3 tools, where the bytes are served from

Application

1 tool, what the product is built with

Data & Observability

3 tools, what they measure and store

Go-to-market

5 tools, how they find and keep customers

Company Ops

6 tools, what the team runs on day to day

Baxters tech stack FAQ

What tools does Baxters use?

As of October 2026, runsonwhat has found 18 tools at Baxters (baxters.com) in public records. Edge & Hosting: Cloudflare, Microsoft Azure and Oracle Cloud. Application: Anthropic. Data & Observability: Google Analytics, Google Tag Manager and Fathom. Go-to-market: Google Ads, Meta Pixel and Shopify. Company Ops: Microsoft 365, SendGrid and Apple Business. Last checked October 10, 2026.

What cloud does Baxters run on?

Baxters uses Microsoft Azure for hosting and cloud infrastructure, alongside Oracle Cloud, according to runsonwhat (October 2026). runsonwhat found Microsoft Azure through DNS records that point at Microsoft Azure and code on baxters.com. Microsoft Azure is used by 45,489 companies runsonwhat tracks.

What email provider does Baxters use?

Baxters uses Microsoft 365 for email and office software, alongside Apple Business, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365 and a DNS verification record. Microsoft 365 is used by 701,710 companies runsonwhat tracks.

What analytics tools does Baxters use?

Baxters uses Google Analytics for analytics, alongside Google Tag Manager and Fathom, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on baxters.com. Google Analytics is used by 853,379 companies runsonwhat tracks.

What is Baxters's website built with?

Baxters uses Shopify for its website, according to runsonwhat (October 2026). runsonwhat found Shopify through DNS records that point at Shopify. Shopify is used by 58,813 companies runsonwhat tracks.

What marketing software does Baxters use?

Baxters uses Short.io for marketing, according to runsonwhat (October 2026). runsonwhat found Short.io through a subdomain that points at Short.io. Short.io is used by 1,369 companies runsonwhat tracks.

Does Baxters use Cloudflare?

Yes. runsonwhat found Cloudflare at Baxters through Cloudflare code on baxters.com. Cloudflare is a CDN & Edge tool used by 692,707 companies runsonwhat tracks.

Does Baxters use AI tools?

Yes. runsonwhat has found Anthropic at Baxters; Anthropic, for example, through a DNS verification record for Anthropic. AI services called only from servers leave no public trace, so Baxters may use more AI tools than these.

Which companies have a tech stack similar to Baxters's?

The companies with the stacks most like Baxters' are Curvature, CVC Capital Partners, Elementor and Vorwerk, according to runsonwhat (October 2026). Each shares 6 to 12 tools with Baxters, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

How does runsonwhat know what Baxters uses?

runsonwhat reads public records only. Of the 18 tools at Baxters, 7 were found through code on baxters.com, 6 through DNS records, 4 through email records and 1 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and baxters.com about monthly.

We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.