runsonwhat

Backpack's tech stack

What does Backpack use?

Backpack (backpackbang.com) uses at least 21 tools we can see from public records, including Google Cloud for hosting, Google Workspace for email and documents, Zendesk for customer support and Google Analytics for analytics. Last checked .

“Marketplace to get stuff from overseas”

Industry
Home and Personal
Size
1–10 employees
Based in
New York City, United States
Founded
2014
LinkedIn
Company page
Re-check liveVisit backpackbang.com
Tools found
21
Categories
12
Layers
5 of 5
Last checked
Oct 2026

Backpack's stack, layer by layer

Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.

Edge & Hosting

2 tools, where the bytes are served from

Hosting & Cloud

CDN & Edge

Application

5 tools, what the product is built with

Frontend

Media & UI

Data & Observability

6 tools, what they measure and store

Monitoring

Analytics

Go-to-market

4 tools, how they find and keep customers

Marketing

Ads & Pixels

Support & Docs

Company Ops

4 tools, what the team runs on day to day

Email Delivery

Workspace

Security & Compliance

Companies like Backpack also use

Tools common among companies with a similar stack that we haven't found at Backpack.

Companies with a stack like Backpack's

Ranked by shared tools, with rare tools counting more.

Backpack tech stack FAQ

What tools does Backpack use?

We've found 21 tools at Backpack (backpackbang.com). Edge & Hosting: Cloudflare and Google Cloud. Application: jQuery, Google Fonts and YouTube. Data & Observability: Google Analytics, Hotjar and New Relic. Go-to-market: Google Ads, Meta Pixel and Zendesk. Company Ops: Google Workspace, reCAPTCHA and Mailchimp Transactional. Last checked October 2, 2026.

What cloud does Backpack run on?

Backpack uses Google Cloud for hosting. We found Google Cloud through DNS records and website code.

What email provider does Backpack use?

Backpack uses Google Workspace for email and documents. We found Google Workspace through email records and website code.

What does Backpack use for customer support?

Backpack uses Zendesk for customer support. We found Zendesk through custom domain and website code.

What analytics tools does Backpack use?

Backpack uses Google Analytics, Hotjar and Segment for analytics, among 5 tools in this category. We found Google Analytics through website code.

Does Backpack use jQuery?

Yes. We found jQuery at Backpack through website code. jQuery is used by 583,097 companies we track.

How does runsonwhat know what Backpack uses?

We read public traces only: Backpack's DNS and email records, certificate logs, the code its website loads, and published subprocessor lists. A tool is listed only when a direct record backs it up. DNS is rechecked weekly and the website monthly.

We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.