Aware's tech stack
What does Aware use?
Aware (awarehq.com) uses at least 33 tools we can see from public records, including Microsoft Azure for hosting, HubSpot for sales, Google Analytics for analytics and Marketo for marketing. Last checked .
- Industry
- Software
- Size
- 51–200 employees
- Based in
- Columbus, United States
- Founded
- 2016
- Company page
- Tools found
- 33
- Categories
- 13
- Oldest proven tool
- Dec 2021
- Last checked
- Oct 2026
Aware's stack, layer by layer
Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.
Edge & Hosting
2 tools, where the bytes are served from
Hosting & Cloud
Application
1 tool, what the product is built with
Media & UI
Data & Observability
6 tools, what they measure and store
Flags & Experiments
Go-to-market
16 tools, how they find and keep customers
Ads & Pixels
Company Ops
8 tools, what the team runs on day to day
Email Delivery
Collaboration
Dev Tools
Security & Compliance
What changed at Aware
Using since
Dates come from the first certificate of the subdomain that points at the tool.
Aware tech stack FAQ
What tools does Aware use?
As of October 2026, runsonwhat has found 33 tools at Aware (awarehq.com) in public records. Edge & Hosting: Amazon Route 53 and Microsoft Azure. Application: Vidyard. Data & Observability: Google Analytics, Google Tag Manager and web-vitals. Go-to-market: Google Ads, Microsoft Ads and LinkedIn Insight Tag. Company Ops: SendGrid, Atlassian and Amazon SES. Last checked October 23, 2026.
What cloud does Aware run on?
Aware uses Microsoft Azure for hosting and cloud infrastructure, according to runsonwhat (October 2026). runsonwhat found Microsoft Azure through a subdomain that points at Microsoft Azure and code on awarehq.com. Microsoft Azure is used by 46,874 companies runsonwhat tracks.
What CRM does Aware use?
Aware uses HubSpot for its CRM, alongside Salesforce, Dealfront and 6sense, according to runsonwhat (October 2026). runsonwhat found HubSpot through email records that authorize HubSpot. HubSpot is used by 94,216 companies runsonwhat tracks.
What analytics tools does Aware use?
Aware uses Google Analytics for analytics, alongside Google Tag Manager and Mouseflow, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on awarehq.com. Google Analytics is used by 881,861 companies runsonwhat tracks.
What marketing software does Aware use?
Aware uses Marketo for marketing, according to runsonwhat (October 2026). runsonwhat found Marketo through Marketo code on awarehq.com. Marketo is used by 8,956 companies runsonwhat tracks.
What monitoring tools does Aware use?
Aware uses web-vitals for monitoring, alongside Atlassian Statuspage, according to runsonwhat (October 2026). runsonwhat found web-vitals through web-vitals code on awarehq.com. web-vitals is used by 28,250 companies runsonwhat tracks.
How long has Aware used Atlassian Statuspage?
Aware has used Atlassian Statuspage since at least December 2021, going by the first public certificate of the awarehq.com subdomain that points at Atlassian Statuspage.
Does Aware use Google Ads?
Yes. runsonwhat found Google Ads at Aware through Google Ads code on awarehq.com. Google Ads is a Ads & Pixels tool used by 502,919 companies runsonwhat tracks.
Which companies have a tech stack similar to Aware's?
The companies with the stacks most like Aware's are Strongdm, Stackstate (acquired By Suse), Mimecast and Cribl, according to runsonwhat (October 2026). Each shares 17 to 23 tools with Aware, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.
How does runsonwhat know what Aware uses?
runsonwhat reads public records only. Of the 33 tools at Aware, 20 were found through code on awarehq.com, 6 through email records, 5 through DNS records and 2 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and awarehq.com about monthly.
We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.