PurePath's tech stack
What does PurePath use?
PurePath (purepathshop.co) uses at least 21 tools we can see from public records, including Google Cloud for hosting, Zoho for sales, Triple Whale for analytics and PayPal for payments. Last checked .
- Tools found
- 21
- Categories
- 12
- Layers
- 4 of 5
- Last checked
- Nov 2026
PurePath's stack, layer by layer
Of 21 tools, 16 came from website code, 2 from DNS verification records, 1 from website config and 2 from other records. Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.
Edge & Hosting
2 tools, where the bytes are served from
Hosting & Cloud
CDN & Edge
Application
5 tools, what the product is built with
Frontend
Payments & Billing
Media & UI
Data & Observability
5 tools, what they measure and store
Flags & Experiments
Go-to-market
9 tools, how they find and keep customers
Website & CMS
Ads & Pixels
Sales & CRM
PurePath tech stack FAQ
What tools does PurePath use?
As of November 2026, runsonwhat has found 21 tools at PurePath (purepathshop.co) in public records. Edge & Hosting: Cloudflare and Google Cloud. Application: jQuery, Google Fonts and PayPal. Data & Observability: Google Analytics, Microsoft Clarity and Triple Whale. Go-to-market: Google Ads, Zoho and Shopify. Last checked November 9, 2026.
What cloud does PurePath run on?
PurePath uses Google Cloud for hosting and cloud infrastructure, according to runsonwhat (November 2026). runsonwhat found Google Cloud through DNS records that point at Google Cloud. Google Cloud is used by 78,197 companies runsonwhat tracks.
What CRM does PurePath use?
PurePath uses Zoho for its CRM, according to runsonwhat (November 2026). runsonwhat found Zoho through a DNS verification record for Zoho and email records. Zoho is used by 65,730 companies runsonwhat tracks.
What payment provider does PurePath use?
PurePath uses PayPal for payments and billing, according to runsonwhat (November 2026). runsonwhat found PayPal through PayPal code on purepathshop.co. PayPal is used by 35,173 companies runsonwhat tracks.
What analytics tools does PurePath use?
PurePath uses Google Analytics for analytics, alongside Microsoft Clarity and Triple Whale, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on purepathshop.co. Google Analytics is used by 904,725 companies runsonwhat tracks.
What is PurePath's website built with?
PurePath uses Shopify for its website, alongside PageFly, according to runsonwhat (November 2026). runsonwhat found Shopify through a subdomain that points at Shopify and DNS records. Shopify is used by 61,749 companies runsonwhat tracks.
Does PurePath use jQuery?
Yes. runsonwhat found jQuery at PurePath through jQuery code on purepathshop.co. jQuery is a Frontend tool used by 927,436 companies runsonwhat tracks.
Which companies have a tech stack similar to PurePath's?
The companies with the stacks most like PurePath's are Cove USA, FEM+, Stantt and Au Vodka, according to runsonwhat (November 2026). Each shares 9 to 18 tools with PurePath, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.
How does runsonwhat know what PurePath uses?
runsonwhat reads public records only. Of the 21 tools at PurePath, 16 were found through code on purepathshop.co, 3 through DNS records, 1 through website configuration files and 1 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and purepathshop.co about monthly.
We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.