runsonwhat

Backbone's tech stack

What does Backbone use?

Backbone (playbackbone.com) uses at least 11 tools we can see from public records, including Vercel for hosting, Google Workspace for email and documents, Zendesk for customer support and Shopify for its website. Last checked .

Based in
United States
Re-check liveVisit playbackbone.com
Tools found
11
Categories
10
Layers
4 of 5
Last checked
Oct 2026

Backbone's stack, layer by layer

Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.

Edge & Hosting

2 tools, where the bytes are served from

Hosting & Cloud

CDN & Edge

Application

1 tool, what the product is built with

AI

Go-to-market

5 tools, how they find and keep customers

Website & CMS

Marketing

Ads & Pixels

Support & Docs

Company Ops

3 tools, what the team runs on day to day

Email Delivery

Workspace

Security & Compliance

Companies like Backbone also use

Tools common among companies with a similar stack that we haven't found at Backbone.

Companies with a stack like Backbone's

Ranked by shared tools, with rare tools counting more.

Backbone tech stack FAQ

What tools does Backbone use?

We've found 11 tools at Backbone (playbackbone.com). Edge & Hosting: Cloudflare and Vercel. Go-to-market: Meta Pixel, Zendesk and Shopify. Company Ops: Google Workspace, SendGrid and DMARC Digests. Last checked October 4, 2026.

What cloud does Backbone run on?

Backbone uses Vercel for hosting. We found Vercel through DNS verification records.

What email provider does Backbone use?

Backbone uses Google Workspace for email and documents. We found Google Workspace through email records.

What does Backbone use for customer support?

Backbone uses Zendesk for customer support. We found Zendesk through email records.

What CMS does Backbone use?

Backbone uses Shopify for its website. We found Shopify through custom domain.

What marketing software does Backbone use?

Backbone uses Klaviyo for marketing. We found Klaviyo through DNS verification records.

Does Backbone use Cloudflare?

Yes. We found Cloudflare at Backbone through DNS verification records, DNS records, email records and website code. Cloudflare is used by 147,753 companies we track.

How does runsonwhat know what Backbone uses?

We read public traces only: Backbone's DNS and email records, certificate logs, the code its website loads, and published subprocessor lists. A tool is listed only when a direct record backs it up. DNS is rechecked weekly and the website monthly.

We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.