On's tech stack
What does On use?
On (on-running.com) uses at least 45 tools we can see from public records, including Alibaba Cloud for hosting, Microsoft 365 for email and documents, Salesforce for sales and Google Analytics for analytics. Last checked .
- Industry
- Sporting Goods
- Based in
- Switzerland
- Founded
- 2012
- Company page
- Tools found
- 45
- Categories
- 15
- Oldest proven tool
- Feb 2026
- Last checked
- Oct 2026
On's stack, layer by layer
Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.
Edge & Hosting
2 tools, where the bytes are served from
Hosting & Cloud
CDN & Edge
Application
4 tools, what the product is built with
Data & Observability
4 tools, what they measure and store
Go-to-market
16 tools, how they find and keep customers
Company Ops
19 tools, what the team runs on day to day
Email Delivery
Collaboration
Dev Tools
What changed at On
On tech stack FAQ
What tools does On use?
We've found 45 tools at On (on-running.com). Edge & Hosting: Cloudflare and Alibaba Cloud. Application: Nuxt, Cardinal Commerce and Adyen. Data & Observability: Google Analytics, Hotjar and Matomo. Go-to-market: Meta Pixel, Google Ads and Brevo. Company Ops: Microsoft 365, Google Workspace and SendGrid. Last checked October 4, 2026.
What cloud does On run on?
On uses Alibaba Cloud for hosting. We found Alibaba Cloud through DNS verification records.
What CRM does On use?
On uses Salesforce for sales and CRM. We found Salesforce through email records and website code.
What email provider does On use?
On uses Microsoft 365 and Google Workspace for email and documents. We found Microsoft 365 through DNS verification records.
What payment provider does On use?
On uses Cardinal Commerce and Adyen for payments. We found Cardinal Commerce through website code.
What analytics tools does On use?
On uses Google Analytics, Hotjar and Matomo for analytics, among 4 tools in this category. We found Google Analytics through website code.
Does On use Microsoft 365?
Yes. We found Microsoft 365 at On through DNS verification records. Microsoft 365 is used by 245,233 companies we track.
How does runsonwhat know what On uses?
We read public traces only: On's DNS and email records, certificate logs, the code its website loads, and published subprocessor lists. A tool is listed only when a direct record backs it up. DNS is rechecked weekly and the website monthly.
We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.