NBC's tech stack
What does NBC use?
NBC (nbc.com) uses at least 36 tools we can see from public records, including Microsoft 365 for email and documents, Zendesk for customer support, Google Analytics for analytics and Branch for marketing. Last checked .
“Watch full episodes of current and classic NBC shows online. Plus find clips, previews, photos and exclusive online features on NBC.com.”
- Tools found
- 36
- Categories
- 15
- Oldest proven tool
- Jul 2020
- Last checked
- Oct 2026
NBC's stack, layer by layer
Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.
Edge & Hosting
2 tools, where the bytes are served from
CDN & Edge
Application
3 tools, what the product is built with
Data & Observability
8 tools, what they measure and store
Go-to-market
15 tools, how they find and keep customers
Marketing
Ads & Pixels
Support & Docs
Company Ops
8 tools, what the team runs on day to day
Email Delivery
Workspace
Collaboration
Dev Tools
Security & Compliance
What changed at NBC
Companies like NBC also use
Tools common among companies with a similar stack that we haven't found at NBC.
Companies with a stack like NBC's
Ranked by shared tools, with rare tools counting more.
NBC tech stack FAQ
What tools does NBC use?
As of October 2026, runsonwhat has found 36 tools at NBC (nbc.com) in public records. Edge & Hosting: Fastly and Akamai. Application: React, Firebase and Algolia. Data & Observability: Google Analytics, Datadog and Adobe Experience Platform Tags. Go-to-market: Google Ads, Google Ad Manager and Zendesk. Company Ops: Microsoft 365, SendGrid and Apple Business. Last checked October 20, 2026.
What email provider does NBC use?
NBC uses Microsoft 365 for email and office software, alongside Apple Business, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365. Microsoft 365 is used by 716,550 companies runsonwhat tracks.
What does NBC use for customer support?
NBC uses Zendesk for customer support and documentation, according to runsonwhat (October 2026). runsonwhat found Zendesk through a subdomain that points at Zendesk. Zendesk is used by 42,359 companies runsonwhat tracks.
What analytics tools does NBC use?
NBC uses Google Analytics for analytics, alongside comScore, Adobe Analytics and Adobe Experience Platform, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on nbc.com. Google Analytics is used by 892,574 companies runsonwhat tracks.
What marketing software does NBC use?
NBC uses Branch for marketing, according to runsonwhat (October 2026). runsonwhat found Branch through a subdomain that points at Branch and code on nbc.com. Branch is used by 1,998 companies runsonwhat tracks.
What monitoring tools does NBC use?
NBC uses Datadog for monitoring, alongside Akamai mPulse, according to runsonwhat (October 2026). runsonwhat found Datadog through Datadog code on nbc.com. Datadog is used by 11,592 companies runsonwhat tracks.
How long has NBC used Fastly?
NBC has used Fastly since at least July 2020, going by the first public certificate of the nbc.com subdomain that points at Fastly. Other long-running tools at NBC include Akamai (since September 2025).
Does NBC use Google Ads?
Yes. runsonwhat found Google Ads at NBC through Google Ads code on nbc.com. Google Ads is a Ads & Pixels tool used by 521,611 companies runsonwhat tracks.
Which companies have a tech stack similar to NBC's?
The companies with the stacks most like NBC's are GOAT, Jimmy John's, Wendy's and Bravo, according to runsonwhat (October 2026). Each shares 11 to 24 tools with NBC, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.
How does runsonwhat know what NBC uses?
runsonwhat reads public records only. Of the 36 tools at NBC, 14 were found through code on nbc.com, 10 through website configuration files, 6 through DNS records, 4 through subdomains that point at the vendor and 2 through email records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and nbc.com about monthly.
We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.