Mattel Shop's tech stack
What does Mattel Shop use?
Mattel Shop (matchbox.com) uses at least 29 tools we can see from public records, including Netlify for hosting, Google Analytics for analytics, Shopify for its website and Klaviyo for marketing. Last checked .
- Industry
- Consumer Goods
- Size
- 51–200 employees
- Based in
- Symonds Yat West, United Kingdom
- Company page
- Tools found
- 29
- Categories
- 11
- Layers
- 5 of 5
- Last checked
- Oct 2026
Mattel Shop's stack, layer by layer
Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.
Edge & Hosting
2 tools, where the bytes are served from
Hosting & Cloud
CDN & Edge
Application
4 tools, what the product is built with
Data & Observability
3 tools, what they measure and store
Flags & Experiments
Go-to-market
16 tools, how they find and keep customers
Website & CMS
Company Ops
4 tools, what the team runs on day to day
Security & Compliance
Mattel Shop tech stack FAQ
What tools does Mattel Shop use?
We've found 29 tools at Mattel Shop (matchbox.com). Edge & Hosting: Cloudflare and Netlify. Application: Google Fonts, Adobe Fonts and Searchspring. Data & Observability: Google Analytics, Optimizely and Quantum Metric. Go-to-market: Google Ads, Meta Pixel and Shopify. Company Ops: GlobalSign, OneTrust and TrustArc. Last checked October 6, 2026.
What cloud does Mattel Shop run on?
Mattel Shop uses Netlify for hosting. We found Netlify through custom domain.
What analytics tools does Mattel Shop use?
Mattel Shop uses Google Analytics and Quantum Metric for analytics. We found Google Analytics through website code.
What CMS does Mattel Shop use?
Mattel Shop uses Shopify and Contentstack for its website. We found Shopify through website code.
What marketing software does Mattel Shop use?
Mattel Shop uses Klaviyo and Bazaarvoice for marketing. We found Klaviyo through website code.
Does Mattel Shop use Google Analytics?
Yes. We found Google Analytics at Mattel Shop through website code. Google Analytics is used by 728,651 companies we track.
How does runsonwhat know what Mattel Shop uses?
We read public traces only: Mattel Shop's DNS and email records, certificate logs, the code its website loads, and published subprocessor lists. A tool is listed only when a direct record backs it up. DNS is rechecked weekly and the website monthly.
We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.