HOW Group's tech stack
What does HOW Group use?
HOW Group (howgroup.com.au) uses at least 14 tools we can see from public records, including Microsoft 365 for email and documents, Google Analytics for analytics, PayPal for payments and Shopify for its website. Last checked .
- Industry
- Furniture
- Size
- 11–50 employees
- Based in
- Southbank, Australia
- Founded
- 2012
- Company page
- Tools found
- 14
- Categories
- 10
- Layers
- 5 of 5
- Last checked
- Oct 2026
HOW Group's stack, layer by layer
Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.
Edge & Hosting
1 tool, where the bytes are served from
CDN & Edge
Application
4 tools, what the product is built with
Data & Observability
3 tools, what they measure and store
Go-to-market
4 tools, how they find and keep customers
Website & CMS
Ads & Pixels
Company Ops
2 tools, what the team runs on day to day
Workspace
HOW Group tech stack FAQ
What tools does HOW Group use?
As of November 2026, runsonwhat has found 14 tools at HOW Group (howgroup.com.au) in public records. Edge & Hosting: Cloudflare. Application: jQuery, GSAP and PayPal. Data & Observability: Google Analytics, Google Tag Manager and Lucky Orange. Go-to-market: Google Ads, Mailchimp and Shopify. Company Ops: Microsoft 365 and Exclaimer. Last checked October 30, 2026.
What email provider does HOW Group use?
HOW Group uses Microsoft 365 for email and office software, alongside Exclaimer, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365 and email records. Microsoft 365 is used by 719,752 companies runsonwhat tracks.
What payment provider does HOW Group use?
HOW Group uses PayPal for payments and billing, according to runsonwhat (November 2026). runsonwhat found PayPal through PayPal code on howgroup.com.au. PayPal is used by 35,189 companies runsonwhat tracks.
What analytics tools does HOW Group use?
HOW Group uses Google Analytics for analytics, alongside Google Tag Manager and Lucky Orange, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on howgroup.com.au. Google Analytics is used by 906,301 companies runsonwhat tracks.
What is HOW Group's website built with?
HOW Group uses Shopify for its website, according to runsonwhat (November 2026). runsonwhat found Shopify through a subdomain that points at Shopify and DNS records. Shopify is used by 60,781 companies runsonwhat tracks.
What marketing software does HOW Group use?
HOW Group uses Mailchimp for marketing, according to runsonwhat (November 2026). runsonwhat found Mailchimp through Mailchimp code on howgroup.com.au. Mailchimp is used by 117,797 companies runsonwhat tracks.
Does HOW Group use jQuery?
Yes. runsonwhat found jQuery at HOW Group through jQuery code on howgroup.com.au. jQuery is a Frontend tool used by 930,148 companies runsonwhat tracks.
Which companies have a tech stack similar to HOW Group's?
The companies with the stacks most like HOW Group's are NCF Living, Athena Club, Four Facets and Surf Synergy, according to runsonwhat (November 2026). Each shares 5 to 12 tools with HOW Group, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.
How does runsonwhat know what HOW Group uses?
runsonwhat reads public records only. Of the 14 tools at HOW Group, 8 were found through code on howgroup.com.au, 3 through DNS records, 1 through website configuration files, 1 through subdomains that point at the vendor and 1 through email records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and howgroup.com.au about monthly.
We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.