runsonwhat

Groove Commerce's tech stack

What does Groove Commerce use?

Groove Commerce (groovecommerce.com) uses at least 25 tools we can see from public records, including HubSpot for sales, HubSpot CMS for its website, Ahrefs for marketing and web-vitals for monitoring. Groove Commerce has used HubSpot since Oct 2017, going by certificate records. Last checked .

“Looking for eCommerce design, development or marketing? Groove Commerce has experts in eCommerce services for mid-market retailers. Discover more about Groove Commerce.”

Industry
Internet
Size
11–50 employees
Based in
Baltimore, United States
LinkedIn
Company page
Re-check liveVisit groovecommerce.com
Tools found
25
Categories
14
Oldest proven tool
Oct 2017
Last checked
Nov 2026

Groove Commerce's stack, layer by layer

Of 25 tools, 15 came from website code, 5 from DNS verification records, 2 from email records and 3 from other records. Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.

Edge & Hosting

3 tools, where the bytes are served from

Hosting & Cloud

CDN & Edge

DNS

Application

5 tools, what the product is built with

Frontend

Media & UI

Data & Observability

3 tools, what they measure and store

Monitoring

Analytics

Go-to-market

10 tools, how they find and keep customers

Website & CMS

Marketing

Ads & Pixels

Sales & CRM

Company Ops

4 tools, what the team runs on day to day

Email Delivery

Workspace

Collaboration

What changed at Groove Commerce

Using since

Dates come from the first certificate of the subdomain that points at the tool.

  1. HubSpot
  2. HubSpot CMS

Companies like Groove Commerce also use

Tools common among companies with a similar stack that we haven't found at Groove Commerce.

Companies with a stack like Groove Commerce's

Ranked by shared tools, with rare tools counting more.

More Internet companies

Other Internet companies we've checked.

Groove Commerce tech stack FAQ

What tools does Groove Commerce use?

As of November 2026, runsonwhat has found 25 tools at Groove Commerce (groovecommerce.com) in public records. Edge & Hosting: Cloudflare, Amazon Web Services and DNSimple. Application: jQuery, Google Fonts and Vimeo. Data & Observability: Google Analytics, Google Tag Manager and web-vitals. Go-to-market: Google Ads, Meta Pixel and LinkedIn Insight Tag. Company Ops: Google Workspace, SendGrid and Apple Business. Last checked November 9, 2026.

What cloud does Groove Commerce run on?

Groove Commerce uses Amazon Web Services for hosting and cloud infrastructure, according to runsonwhat (November 2026). runsonwhat found Amazon Web Services through Amazon Web Services code on groovecommerce.com. Amazon Web Services is used by 147,491 companies runsonwhat tracks.

What CRM does Groove Commerce use?

Groove Commerce uses HubSpot for its CRM, alongside RB2B, according to runsonwhat (November 2026). runsonwhat found HubSpot through a subdomain that points at HubSpot and email records, and Groove Commerce has used it since at least October 2017. HubSpot is used by 97,645 companies runsonwhat tracks.

What email provider does Groove Commerce use?

Groove Commerce uses Google Workspace for email and office software, alongside Apple Business, according to runsonwhat (November 2026). runsonwhat found Google Workspace through email records that authorize Google Workspace and code on groovecommerce.com. Google Workspace is used by 420,145 companies runsonwhat tracks.

What analytics tools does Groove Commerce use?

Groove Commerce uses Google Analytics for analytics, alongside Google Tag Manager, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on groovecommerce.com. Google Analytics is used by 903,931 companies runsonwhat tracks.

What is Groove Commerce's website built with?

Groove Commerce uses HubSpot CMS for its website, according to runsonwhat (November 2026). runsonwhat found HubSpot CMS through a subdomain that points at HubSpot CMS and code on groovecommerce.com, and Groove Commerce has used it since at least October 2017. HubSpot CMS is used by 34,563 companies runsonwhat tracks.

How long has Groove Commerce used HubSpot?

Groove Commerce has used HubSpot since at least October 2017, going by the first public certificate of the groovecommerce.com subdomain that points at HubSpot. Other long-running tools at Groove Commerce include HubSpot CMS (since October 2017).

Does Groove Commerce use jQuery?

Yes. runsonwhat found jQuery at Groove Commerce through jQuery code on groovecommerce.com. jQuery is a Frontend tool used by 927,211 companies runsonwhat tracks.

Which companies have a tech stack similar to Groove Commerce's?

The companies with the stacks most like Groove Commerce's are Akita, Merit, Measure Protocol and Micro.blog, according to runsonwhat (November 2026). Each shares 3 to 11 tools with Groove Commerce, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

How does runsonwhat know what Groove Commerce uses?

runsonwhat reads public records only. Of the 25 tools at Groove Commerce, 15 were found through code on groovecommerce.com, 6 through DNS records, 2 through email records and 2 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and groovecommerce.com about monthly.

We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.