Coupang Play's tech stack
What does Coupang Play use?
Coupang Play (coupangplay.com) uses at least 14 tools we can see from public records, including Branch for marketing, web-vitals for monitoring, Akamai for content delivery and Google Threat Intelligence DTM for security. Last checked .
- Tools found
- 14
- Categories
- 10
- Layers
- 5 of 5
- Changes seen
- 1
Coupang Play's stack, layer by layer
Of 14 tools, 11 came from website code, 1 from DNS records, 1 from custom domain and 1 from other records. Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.
Edge & Hosting
3 tools, where the bytes are served from
Application
4 tools, what the product is built with
Frontend
Media & UI
Data & Observability
3 tools, what they measure and store
Monitoring
Go-to-market
3 tools, how they find and keep customers
Marketing
Ads & Pixels
Company Ops
1 tool, what the team runs on day to day
Security & Compliance
What changed at Coupang Play
Recent starts and stops
- StoppedCloudflare
Coupang Play tech stack FAQ
What tools does Coupang Play use?
As of November 2026, runsonwhat has found 14 tools at Coupang Play (coupangplay.com) in public records. Edge & Hosting: Amazon Web Services, Amazon Route 53 and Akamai. Application: Google Fonts, React and Adobe Fonts. Data & Observability: Google Analytics, Google Tag Manager and web-vitals. Go-to-market: Google Ads, Meta Pixel and Branch. Company Ops: Google Threat Intelligence DTM. Last checked November 9, 2026.
What cloud does Coupang Play run on?
Coupang Play uses Amazon Web Services for hosting and cloud infrastructure, according to runsonwhat (November 2026). runsonwhat found Amazon Web Services through Amazon Web Services code on coupangplay.com. Amazon Web Services is used by 147,631 companies runsonwhat tracks.
What analytics tools does Coupang Play use?
Coupang Play uses Google Analytics for analytics, alongside Google Tag Manager, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on coupangplay.com. Google Analytics is used by 904,095 companies runsonwhat tracks.
What marketing software does Coupang Play use?
Coupang Play uses Branch for marketing, according to runsonwhat (November 2026). runsonwhat found Branch through Branch code on coupangplay.com. Branch is used by 2,126 companies runsonwhat tracks.
What monitoring tools does Coupang Play use?
Coupang Play uses web-vitals for monitoring, according to runsonwhat (November 2026). runsonwhat found web-vitals through web-vitals code on coupangplay.com. web-vitals is used by 29,927 companies runsonwhat tracks.
Does Coupang Play use Google Fonts?
Yes. runsonwhat found Google Fonts at Coupang Play through Google Fonts code on coupangplay.com. Google Fonts is a Media & UI tool used by 825,770 companies runsonwhat tracks.
Has Coupang Play changed tools recently?
Yes. On runsonwhat's rechecks, Coupang Play stopped using Cloudflare (latest on October 31, 2026). A change counts only between two checks of coupangplay.com done the same way.
Which companies have a tech stack similar to Coupang Play's?
The companies with the stacks most like Coupang Play's are BNY, Serpro, Pacifico Seguros Home and Pandora Cloudcover, according to runsonwhat (November 2026). Each shares 2 to 8 tools with Coupang Play, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.
How does runsonwhat know what Coupang Play uses?
runsonwhat reads public records only. Of the 14 tools at Coupang Play, 11 were found through code on coupangplay.com, 2 through DNS records and 1 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and coupangplay.com about monthly.
We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.