runsonwhat

Basic Books's tech stack

What does Basic Books use?

Basic Books (basicbooks.com) uses at least 16 tools we can see from public records, including Microsoft Azure for hosting, Google Analytics for analytics, WordPress for its website and Klaviyo for marketing. Last checked .

Industry
Publishing
Size
11–50 employees
Based in
New York, United States
Founded
1952
LinkedIn
Company page
Re-check liveVisit basicbooks.com
Tools found
16
Categories
7
Layers
4 of 5
Last checked
Oct 2026

Basic Books's stack, layer by layer

Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.

Edge & Hosting

2 tools, where the bytes are served from

Hosting & Cloud

Application

4 tools, what the product is built with

Frontend

Media & UI

Data & Observability

1 tool, what they measure and store

Analytics

Go-to-market

9 tools, how they find and keep customers

Website & CMS

Marketing

Ads & Pixels

Companies like Basic Books also use

Tools common among companies with a similar stack that we haven't found at Basic Books.

Companies with a stack like Basic Books's

Ranked by shared tools, with rare tools counting more.

More Publishing companies

Other Publishing companies we've checked.

Basic Books tech stack FAQ

What tools does Basic Books use?

As of October 2026, runsonwhat has found 16 tools at Basic Books (basicbooks.com) in public records. Edge & Hosting: Microsoft Azure and WordPress VIP. Application: jQuery, Font Awesome and YouTube. Data & Observability: Google Analytics. Go-to-market: WordPress, Google Ads and Meta Pixel. Last checked October 20, 2026.

What cloud does Basic Books run on?

Basic Books uses Microsoft Azure for hosting and cloud infrastructure, alongside WordPress VIP, according to runsonwhat (October 2026). runsonwhat found Microsoft Azure through DNS records that point at Microsoft Azure. Microsoft Azure is used by 48,045 companies runsonwhat tracks.

What analytics tools does Basic Books use?

Basic Books uses Google Analytics for analytics, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on basicbooks.com. Google Analytics is used by 896,309 companies runsonwhat tracks.

What is Basic Books's website built with?

Basic Books uses WordPress for its website, according to runsonwhat (October 2026). runsonwhat found WordPress through WordPress code on basicbooks.com. WordPress is used by 602,813 companies runsonwhat tracks.

What marketing software does Basic Books use?

Basic Books uses Klaviyo for marketing, according to runsonwhat (October 2026). runsonwhat found Klaviyo through Klaviyo code on basicbooks.com. Klaviyo is used by 35,699 companies runsonwhat tracks.

Does Basic Books use jQuery?

Yes. runsonwhat found jQuery at Basic Books through jQuery code on basicbooks.com. jQuery is a Frontend tool used by 924,327 companies runsonwhat tracks.

Which companies have a tech stack similar to Basic Books's?

The companies with the stacks most like Basic Books' are Crikey, BroBible, White River Canoe Company and Coyote Trails Golf Course, according to runsonwhat (October 2026). Each shares 4 to 9 tools with Basic Books, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

How does runsonwhat know what Basic Books uses?

runsonwhat reads public records only. Of the 16 tools at Basic Books, 14 were found through code on basicbooks.com, 2 through DNS records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and basicbooks.com about monthly.

We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.