WHOOP's tech stack
What does WHOOP use?
WHOOP (whoop.com) uses at least 36 tools we can see from public records, including Amazon Web Services for hosting, Microsoft 365 for email and documents, Zendesk for customer support and Google Tag Manager for analytics. Last checked .
- Based in
- United States
- Tools found
- 36
- Categories
- 17
- Oldest proven tool
- Jun 2020
- Last checked
- Oct 2026
WHOOP's stack, layer by layer
Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.
Edge & Hosting
4 tools, where the bytes are served from
Hosting & Cloud
CDN & Edge
Application
7 tools, what the product is built with
Payments & Billing
Media & UI
Data & Observability
4 tools, what they measure and store
Go-to-market
6 tools, how they find and keep customers
Website & CMS
Ads & Pixels
Support & Docs
Company Ops
15 tools, what the team runs on day to day
Finance & Legal
Security & Compliance
What changed at WHOOP
Using since
Dates come from the first certificate of the subdomain that points at the tool.
Companies like WHOOP also use
Tools common among companies with a similar stack that we haven't found at WHOOP.
Companies with a stack like WHOOP's
Ranked by shared tools, with rare tools counting more.
OneTrustSoftware · 1,001–5,000 people13in common
Klaviyo, Inc.Marketing Software18in common
MailerLiteIT Services · 51–200 people10in common
Amplience (UK) LimitedSoftware · 51–200 people16in common
Mehiläinenmehilainen.fi8in common
First AmericanFinancial Services · 10,000+ people16in common
Flatiron Health (United States)flatiron.com14in common
AsurionIT Services · 10,000+ people20in common
WHOOP tech stack FAQ
What tools does WHOOP use?
As of October 2026, runsonwhat has found 36 tools at WHOOP (whoop.com) in public records. Edge & Hosting: Cloudflare, Amazon Web Services and Amazon CloudFront. Application: GSAP, React and Adobe Fonts. Data & Observability: Google Tag Manager, Atlassian Statuspage and Segment. Go-to-market: Meta Pixel, Shopify and Zendesk. Company Ops: Microsoft 365, Google Workspace and Apple Business. Last checked October 18, 2026.
What cloud does WHOOP run on?
WHOOP uses Amazon Web Services for hosting and cloud infrastructure, alongside WP Engine, according to runsonwhat (October 2026). runsonwhat found Amazon Web Services through Amazon Web Services code on whoop.com. Amazon Web Services is used by 145,589 companies runsonwhat tracks.
What email provider does WHOOP use?
WHOOP uses Microsoft 365 for email and office software, alongside Google Workspace and Apple Business, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365. Microsoft 365 is used by 710,114 companies runsonwhat tracks.
What does WHOOP use for customer support?
WHOOP uses Zendesk for customer support and documentation, according to runsonwhat (October 2026). runsonwhat found Zendesk through email records that authorize Zendesk. Zendesk is used by 41,718 companies runsonwhat tracks.
What payment provider does WHOOP use?
WHOOP uses Stripe for payments and billing, according to runsonwhat (October 2026). runsonwhat found Stripe through a DNS verification record for Stripe and code on whoop.com. Stripe is used by 27,939 companies runsonwhat tracks.
What analytics tools does WHOOP use?
WHOOP uses Google Tag Manager for analytics, alongside Segment and Amplitude, according to runsonwhat (October 2026). runsonwhat found Google Tag Manager through Google Tag Manager code on whoop.com. Google Tag Manager is used by 501,364 companies runsonwhat tracks.
How long has WHOOP used Atlassian Statuspage?
WHOOP has used Atlassian Statuspage since at least June 2020, going by the first public certificate of the whoop.com subdomain that points at Atlassian Statuspage. Other long-running tools at WHOOP include Amazon CloudFront (since August 2021).
Does WHOOP use Cloudflare?
Yes. runsonwhat found Cloudflare at WHOOP through DNS records that point at Cloudflare and code on whoop.com. Cloudflare is a CDN & Edge tool used by 702,317 companies runsonwhat tracks.
Does WHOOP use AI tools?
Yes. runsonwhat has found OpenAI at WHOOP; OpenAI, for example, through a DNS verification record for OpenAI. AI services called only from servers leave no public trace, so WHOOP may use more AI tools than these.
Which companies have a tech stack similar to WHOOP's?
The companies with the stacks most like WHOOP's are OneTrust, Klaviyo, MailerLite and Amplience (UK), according to runsonwhat (October 2026). Each shares 10 to 18 tools with WHOOP, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.
How does runsonwhat know what WHOOP uses?
runsonwhat reads public records only. Of the 36 tools at WHOOP, 20 were found through DNS records, 10 through code on whoop.com, 3 through email records and 3 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and whoop.com about monthly.
We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.