runsonwhat

Swatch's tech stack

What does Swatch use?

Swatch (swatch.com) uses at least 21 tools we can see from public records, including Google Cloud for hosting, Apple Business for email and documents, Salesforce for sales and Google Analytics for analytics. Last checked .

Industry
Luxury Goods & Jewelry
Size
1,001–5,000 employees
Based in
Biel/bienne, Switzerland
Founded
1983
LinkedIn
Company page
Re-check liveVisit swatch.com
Tools found
21
Categories
14
Layers
5 of 5
Last checked
Oct 2026

Swatch's stack, layer by layer

Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.

Edge & Hosting

4 tools, where the bytes are served from

Hosting & Cloud

CDN & Edge

Application

4 tools, what the product is built with

Frontend

Backend & Database

Payments & Billing

Data & Observability

2 tools, what they measure and store

Analytics

Go-to-market

4 tools, how they find and keep customers

Website & CMS

Marketing

Sales & CRM

Company Ops

7 tools, what the team runs on day to day

Email Delivery

Workspace

Collaboration

Dev Tools

Security & Compliance

Companies like Swatch also use

Tools common among companies with a similar stack that we haven't found at Swatch.

Companies with a stack like Swatch's

Ranked by shared tools, with rare tools counting more.

More Luxury Goods & Jewelry companies

Other Luxury Goods & Jewelry companies we've checked.

Swatch tech stack FAQ

What tools does Swatch use?

As of October 2026, runsonwhat has found 21 tools at Swatch (swatch.com) in public records. Edge & Hosting: Cloudflare, Google Cloud and Microsoft Azure. Application: React, Tailwind CSS and PayPal. Data & Observability: Google Analytics and Google Tag Manager. Go-to-market: Salesforce, Salesforce Commerce Cloud and HeyGen. Company Ops: SendGrid, Apple Business and Atlassian. Last checked October 7, 2026.

What cloud does Swatch run on?

Swatch uses Google Cloud for hosting and cloud infrastructure, alongside Microsoft Azure, according to runsonwhat (October 2026). runsonwhat found Google Cloud through a subdomain that points at Google Cloud. Google Cloud is used by 74,098 companies runsonwhat tracks.

What CRM does Swatch use?

Swatch uses Salesforce for its CRM, according to runsonwhat (October 2026). runsonwhat found Salesforce through Salesforce code on swatch.com. Salesforce is used by 32,801 companies runsonwhat tracks.

What email provider does Swatch use?

Swatch uses Apple Business for email and office software, according to runsonwhat (October 2026). runsonwhat found Apple Business through a DNS verification record for Apple Business. Apple Business is used by 109,177 companies runsonwhat tracks.

What payment provider does Swatch use?

Swatch uses PayPal for payments and billing, according to runsonwhat (October 2026). runsonwhat found PayPal through PayPal code on swatch.com. PayPal is used by 33,137 companies runsonwhat tracks.

What analytics tools does Swatch use?

Swatch uses Google Analytics for analytics, alongside Google Tag Manager, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on swatch.com. Google Analytics is used by 784,155 companies runsonwhat tracks.

Does Swatch use Cloudflare?

Yes. runsonwhat found Cloudflare at Swatch through Cloudflare code on swatch.com. Cloudflare is a CDN & Edge tool used by 666,523 companies runsonwhat tracks.

Which companies have a tech stack similar to Swatch's?

The companies with the stacks most like Swatch's are Scansource, Medperion, Mercado Libre México and Louis Motorcycle, according to runsonwhat (October 2026). Each shares 6 to 9 tools with Swatch, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

How does runsonwhat know what Swatch uses?

runsonwhat reads public records only. Of the 21 tools at Swatch, 9 were found through code on swatch.com, 8 through DNS records, 2 through email records and 2 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and swatch.com about monthly.

We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.