Payback Italia's tech stack
What does Payback Italia use?
Payback Italia (payback.it) uses at least 12 tools we can see from public records, including Google Cloud for hosting, Adjust for analytics, MailUp for marketing and Cloudflare for content delivery. Last checked .
- Industry
- Marketing and Advertising
- Size
- 51–200 employees
- Based in
- Roma, Italy
- Company page
- Tools found
- 12
- Categories
- 8
- Layers
- 5 of 5
- Last checked
- Oct 2026
Payback Italia's stack, layer by layer
Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.
Edge & Hosting
2 tools, where the bytes are served from
Hosting & Cloud
CDN & Edge
Application
2 tools, what the product is built with
Frontend
Media & UI
Data & Observability
1 tool, what they measure and store
Analytics
Go-to-market
2 tools, how they find and keep customers
Marketing
Ads & Pixels
Company Ops
5 tools, what the team runs on day to day
Security & Compliance
Companies like Payback Italia also use
Tools common among companies with a similar stack that we haven't found at Payback Italia.
Companies with a stack like Payback Italia's
Ranked by shared tools, with rare tools counting more.
lindependant.frNewspapers · 51–200 people2in common
Bonify GermanyFintech · 51–200 people2in common
AllocabTransportation/trucking/railroad · 51–200 people3in common
KoçtaşRetail3in common
Go Zayaan Ltdgozayaan.com3in common
LidlRetail · 10,000+ people3in common
Loja do Mecânicolojadomecanico.com.br4in common
Banco HipotecarioFinancial Services5in common
More Marketing and Advertising companies
Other Marketing and Advertising companies we've checked.
Payback Italia tech stack FAQ
What tools does Payback Italia use?
As of October 2026, runsonwhat has found 12 tools at Payback Italia (payback.it) in public records. Edge & Hosting: Cloudflare and Google Cloud. Application: jQuery and YouTube. Data & Observability: Adjust. Go-to-market: Adobe Audience Manager and MailUp. Company Ops: reCAPTCHA, GlobalSign and DigiCert. Last checked October 19, 2026.
What cloud does Payback Italia run on?
Payback Italia uses Google Cloud for hosting and cloud infrastructure, according to runsonwhat (October 2026). runsonwhat found Google Cloud through Google Cloud code on payback.it. Google Cloud is used by 75,438 companies runsonwhat tracks.
What analytics tools does Payback Italia use?
Payback Italia uses Adjust for analytics, according to runsonwhat (October 2026). runsonwhat found Adjust through Adjust code on payback.it. Adjust is used by 517 companies runsonwhat tracks.
What marketing software does Payback Italia use?
Payback Italia uses MailUp for marketing, according to runsonwhat (October 2026). runsonwhat found MailUp through email records that authorize MailUp. MailUp is used by 2,579 companies runsonwhat tracks.
Does Payback Italia use jQuery?
Yes. runsonwhat found jQuery at Payback Italia through jQuery code on payback.it. jQuery is a Frontend tool used by 906,321 companies runsonwhat tracks.
Which companies have a tech stack similar to Payback Italia's?
The companies with the stacks most like Payback Italia's are lindependant.fr, Bonify Germany, Allocab and Koçtaş, according to runsonwhat (October 2026). Each shares 2 to 3 tools with Payback Italia, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.
How does runsonwhat know what Payback Italia uses?
runsonwhat reads public records only. Of the 12 tools at Payback Italia, 7 were found through code on payback.it, 3 through DNS records, 1 through subdomains that point at the vendor and 1 through email records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and payback.it about monthly.
We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.