What does OutKick use?

As of October 2026, runsonwhat has found 38 tools at OutKick (outkick.com) in public records. Edge & Hosting: Fastly. Application: Google Fonts, Vimeo and YouTube. Data & Observability: AppsFlyer. Go-to-market: Meta Pixel, Shopify and Google Ad Manager. Company Ops: Microsoft 365, Google Workspace and SendGrid. Last checked October 10, 2026.

OutKick uses Microsoft 365 for email and office software, alongside Google Workspace, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365 and a DNS verification record. Microsoft 365 is used by 700,596 companies runsonwhat tracks.

OutKick uses Zendesk for customer support and documentation, according to runsonwhat (October 2026). runsonwhat found Zendesk through a subdomain that points at Zendesk, and OutKick has used it since at least March 2022. Zendesk is used by 40,836 companies runsonwhat tracks.

OutKick uses AppsFlyer for analytics, according to runsonwhat (October 2026). runsonwhat found AppsFlyer through AppsFlyer code on outkick.com. AppsFlyer is used by 2,747 companies runsonwhat tracks.

OutKick uses Shopify for its website, according to runsonwhat (October 2026). runsonwhat found Shopify through a subdomain that points at Shopify, and OutKick has used it since at least November 2023. Shopify is used by 58,720 companies runsonwhat tracks.

OutKick uses Brave Creators for marketing, according to runsonwhat (October 2026). runsonwhat found Brave Creators through a DNS verification record for Brave Creators. Brave Creators is used by 835 companies runsonwhat tracks.

OutKick has used Zendesk since at least March 2022, going by the first public certificate of the outkick.com subdomain that points at Zendesk. Other long-running tools at OutKick include Shopify (since November 2023).

Yes. runsonwhat found Google Fonts at OutKick through Google Fonts code on outkick.com. Google Fonts is a Media & UI tool used by 789,728 companies runsonwhat tracks.

Yes. runsonwhat has found Anthropic and OpenAI at OutKick; Anthropic, for example, through a DNS verification record for Anthropic. AI services called only from servers leave no public trace, so OutKick may use more AI tools than these.

The companies with the stacks most like OutKick's are WELT, ElDoce, Defector and Autoevolution, according to runsonwhat (October 2026). Each shares 10 to 17 tools with OutKick, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

runsonwhat reads public records only. Of the 38 tools at OutKick, 13 were found through DNS records, 10 through website configuration files, 9 through code on outkick.com, 3 through email records and 3 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and outkick.com about monthly.