runsonwhat

Willows's tech stack

What does Willows use?

Willows (mywillows.com) uses at least 20 tools we can see from public records, including Microsoft 365 for email and documents, Google Analytics for analytics, PayPal for payments and Shopify for its website. Last checked .

Industry
Apparel & Fashion
Size
51–200 employees
Based in
Saint Joseph, United States
Founded
2015
LinkedIn
Company page
Re-check liveVisit mywillows.com
Tools found
20
Categories
11
Layers
5 of 5
Last checked
Oct 2026

Willows's stack, layer by layer

Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.

Edge & Hosting

2 tools, where the bytes are served from

CDN & Edge

DNS

Application

7 tools, what the product is built with

Frontend

AI

Payments & Billing

Media & UI

Data & Observability

1 tool, what they measure and store

Analytics

Go-to-market

8 tools, how they find and keep customers

Website & CMS

Marketing

Ads & Pixels

Company Ops

2 tools, what the team runs on day to day

Workspace

Companies like Willows also use

Tools common among companies with a similar stack that we haven't found at Willows.

Companies with a stack like Willows's

Ranked by shared tools, with rare tools counting more.

More Apparel & Fashion companies

Other Apparel & Fashion companies we've checked.

Willows tech stack FAQ

What tools does Willows use?

As of October 2026, runsonwhat has found 20 tools at Willows (mywillows.com) in public records. Edge & Hosting: Cloudflare and GoDaddy. Application: Google Fonts, Vimeo and YouTube. Data & Observability: Google Analytics. Go-to-market: Meta Pixel, Shopify and TikTok Pixel. Company Ops: Microsoft 365 and Google Workspace. Last checked October 8, 2026.

What email provider does Willows use?

Willows uses Microsoft 365 for email and office software, alongside Google Workspace, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365. Microsoft 365 is used by 694,523 companies runsonwhat tracks.

What payment provider does Willows use?

Willows uses PayPal for payments and billing, according to runsonwhat (October 2026). runsonwhat found PayPal through PayPal code on mywillows.com. PayPal is used by 33,356 companies runsonwhat tracks.

What analytics tools does Willows use?

Willows uses Google Analytics for analytics, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on mywillows.com. Google Analytics is used by 809,988 companies runsonwhat tracks.

What is Willows's website built with?

Willows uses Shopify for its website, alongside PageFly, according to runsonwhat (October 2026). runsonwhat found Shopify through a subdomain that points at Shopify and DNS records. Shopify is used by 58,056 companies runsonwhat tracks.

What marketing software does Willows use?

Willows uses Klaviyo for marketing, alongside Judge.me and PushOwl, according to runsonwhat (October 2026). runsonwhat found Klaviyo through a DNS verification record for Klaviyo and code on mywillows.com. Klaviyo is used by 34,011 companies runsonwhat tracks.

Does Willows use Google Fonts?

Yes. runsonwhat found Google Fonts at Willows through Google Fonts code on mywillows.com. Google Fonts is a Media & UI tool used by 751,259 companies runsonwhat tracks.

Which companies have a tech stack similar to Willows's?

The companies with the stacks most like Willows' are Good Guy Vape & Smoke, Kent International, Footprints and mhstar.co.uk, according to runsonwhat (October 2026). Each shares 8 to 12 tools with Willows, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

How does runsonwhat know what Willows uses?

runsonwhat reads public records only. Of the 20 tools at Willows, 13 were found through code on mywillows.com, 4 through DNS records, 1 through email records, 1 through website configuration files and 1 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and mywillows.com about monthly.

We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.