Informed's tech stack
What does Informed use?
Informed (informed-choice.org) uses at least 11 tools we can see from public records, including Google Analytics for analytics, Pardot for marketing and Cloudflare for content delivery. Last checked .
- Industry
- Health, Wellness and Fitness
- Size
- 51–200 employees
- Based in
- Landwade, United Kingdom
- Founded
- 2007
- Company page
- Tools found
- 11
- Categories
- 6
- Layers
- 4 of 5
- Last checked
- Oct 2026
Informed's stack, layer by layer
Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.
Edge & Hosting
2 tools, where the bytes are served from
CDN & Edge
Application
2 tools, what the product is built with
Frontend
Media & UI
Data & Observability
2 tools, what they measure and store
Go-to-market
5 tools, how they find and keep customers
Informed tech stack FAQ
What tools does Informed use?
As of October 2026, runsonwhat has found 11 tools at Informed (informed-choice.org) in public records. Edge & Hosting: Cloudflare and Fastly. Application: jQuery and AddToAny. Data & Observability: Google Analytics and Google Tag Manager. Go-to-market: Google Ads, Meta Pixel and LinkedIn Insight Tag. Last checked October 16, 2026.
What analytics tools does Informed use?
Informed uses Google Analytics for analytics, alongside Google Tag Manager, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on informed-choice.org. Google Analytics is used by 852,663 companies runsonwhat tracks.
What marketing software does Informed use?
Informed uses Pardot for marketing, according to runsonwhat (October 2026). runsonwhat found Pardot through Pardot code on informed-choice.org. Pardot is used by 19,923 companies runsonwhat tracks.
Does Informed use jQuery?
Yes. runsonwhat found jQuery at Informed through jQuery code on informed-choice.org. jQuery is a Frontend tool used by 897,200 companies runsonwhat tracks.
How does runsonwhat know what Informed uses?
runsonwhat reads public records only. Of the 11 tools at Informed, 10 were found through code on informed-choice.org, 1 through DNS records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and informed-choice.org about monthly.
We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.