runsonwhat

HARIBO's tech stack

What does HARIBO use?

HARIBO (haribo.com) uses at least 21 tools we can see from public records, including Zendesk for customer support, Mouseflow for analytics, Brevo for marketing and Sentry for monitoring. HARIBO started using Friendly Captcha in Nov 2026. Last checked .

“HARIBO is a German family-owned confectionery company founded in 1920 and global market leader in fruit gummies and liquorice, available in nearly 200 countries worldwide.”

Industry
Confectionery
Size
5,001–10,000 employees
Based in
Germany
Founded
1920
LinkedIn
Company page
Tools found
21
Categories
12
Layers
5 of 5
Changes seen
2

HARIBO's stack, layer by layer

Of 21 tools, 10 came from website code, 8 from DNS verification records, 2 from email records and 1 from other records. Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.

Edge & Hosting

2 tools, where the bytes are served from

Application

3 tools, what the product is built with

Data & Observability

3 tools, what they measure and store

Go-to-market

5 tools, how they find and keep customers

Company Ops

8 tools, what the team runs on day to day

What changed at HARIBO

Recent starts and stops

  1. StartedFriendly Captcha
  2. StartedWebex

HARIBO tech stack FAQ

What tools does HARIBO use?

As of November 2026, runsonwhat has found 21 tools at HARIBO (haribo.com) in public records. Edge & Hosting: Cloudflare and Akamai. Application: YouTube, GSAP and Monotype Fonts. Data & Observability: Sentry, Mouseflow and Piwik PRO. Go-to-market: Meta Pixel, Microsoft Ads and Brevo. Company Ops: Microsoft 365, SendGrid and Apple Business. Last checked November 1, 2026.

What email provider does HARIBO use?

HARIBO uses Microsoft 365 for email and office software, alongside Apple Business, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365. Microsoft 365 is used by 727,722 companies runsonwhat tracks.

What does HARIBO use for customer support?

HARIBO uses Zendesk for customer support and documentation, according to runsonwhat (November 2026). runsonwhat found Zendesk through email records that authorize Zendesk. Zendesk is used by 43,344 companies runsonwhat tracks.

What analytics tools does HARIBO use?

HARIBO uses Mouseflow for analytics, alongside Piwik PRO, according to runsonwhat (November 2026). runsonwhat found Mouseflow through Mouseflow code on haribo.com. Mouseflow is used by 5,114 companies runsonwhat tracks.

What marketing software does HARIBO use?

HARIBO uses Brevo for marketing, according to runsonwhat (November 2026). runsonwhat found Brevo through a DNS verification record for Brevo and code on haribo.com. Brevo is used by 82,707 companies runsonwhat tracks.

What does HARIBO use for hiring and HR?

HARIBO uses SAP SuccessFactors for hiring and HR, according to runsonwhat (November 2026). runsonwhat found SAP SuccessFactors through a DNS verification record for SAP SuccessFactors. SAP SuccessFactors is used by 3,243 companies runsonwhat tracks.

Does HARIBO use Cloudflare?

Yes. runsonwhat found Cloudflare at HARIBO through Cloudflare code on haribo.com. Cloudflare is a CDN & Edge tool used by 729,566 companies runsonwhat tracks.

Has HARIBO changed tools recently?

Yes. On runsonwhat's rechecks, HARIBO started using Friendly Captcha and Webex (latest on November 1, 2026). A change counts only between two checks of haribo.com done the same way.

How does runsonwhat know what HARIBO uses?

runsonwhat reads public records only. Of the 21 tools at HARIBO, 10 were found through code on haribo.com, 8 through DNS records, 2 through email records and 1 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and haribo.com about monthly.

We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.