Erlau AG's tech stack
What does Erlau AG use?
Erlau AG (erlau.com) uses at least 11 tools we can see from public records, including Microsoft 365 for email and documents, HubSpot for sales, Google Analytics for analytics and Cookiebot for security. Last checked .
- Industry
- Mechanical or Industrial Engineering
- Size
- 51–200 employees
- Based in
- Gebze, Germany
- Founded
- 1828
- Company page
- Tools found
- 11
- Categories
- 7
- Layers
- 4 of 5
- Changes seen
- 1
Erlau AG's stack, layer by layer
Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.
Application
4 tools, what the product is built with
Frontend
Data & Observability
2 tools, what they measure and store
Go-to-market
3 tools, how they find and keep customers
Ads & Pixels
Sales & CRM
Company Ops
2 tools, what the team runs on day to day
Workspace
Security & Compliance
What changed at Erlau AG
Recent starts and stops
- StoppedBrevo
Erlau AG tech stack FAQ
What tools does Erlau use?
As of October 2026, runsonwhat has found 11 tools at Erlau (erlau.com) in public records. Application: Font Awesome, Vimeo and YouTube. Data & Observability: Google Analytics and Google Tag Manager. Go-to-market: Google Ads, Microsoft Ads and HubSpot. Company Ops: Microsoft 365 and Cookiebot. Last checked October 20, 2026.
What CRM does Erlau use?
Erlau uses HubSpot for its CRM, according to runsonwhat (October 2026). runsonwhat found HubSpot through email records that authorize HubSpot and code on erlau.com. HubSpot is used by 94,286 companies runsonwhat tracks.
What email provider does Erlau use?
Erlau uses Microsoft 365 for email and office software, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365 and email records. Microsoft 365 is used by 712,528 companies runsonwhat tracks.
What analytics tools does Erlau use?
Erlau uses Google Analytics for analytics, alongside Google Tag Manager, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on erlau.com. Google Analytics is used by 883,722 companies runsonwhat tracks.
Does Erlau use Google Ads?
Yes. runsonwhat found Google Ads at Erlau through Google Ads code on erlau.com. Google Ads is a Ads & Pixels tool used by 506,866 companies runsonwhat tracks.
Has Erlau changed tools recently?
Yes. On runsonwhat's rechecks, Erlau stopped using Brevo (latest on October 9, 2026). A change counts only between two checks of erlau.com done the same way.
How does runsonwhat know what Erlau uses?
runsonwhat reads public records only. Of the 11 tools at Erlau, 9 were found through code on erlau.com, 1 through DNS records and 1 through email records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and erlau.com about monthly.
We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.