runsonwhat

búl's tech stack

What does búl use?

búl (bul.com.au) uses at least 16 tools we can see from public records, including Rackspace Email for email and documents, Google Analytics for analytics, PayPal for payments and Shopify for its website. Last checked .

“Timeless, considered design guided by travel, material and form.”

Industry
Retail
Size
11–50 employees
Based in
Melbourne, Australia
Founded
2010
LinkedIn
Company page
Re-check liveVisit bul.com.au
Tools found
16
Categories
11
Layers
5 of 5
Last checked
Oct 2026

búl's stack, layer by layer

Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.

Edge & Hosting

1 tool, where the bytes are served from

CDN & Edge

Application

4 tools, what the product is built with

Frontend

AI

Payments & Billing

Media & UI

Data & Observability

2 tools, what they measure and store

Analytics

Go-to-market

7 tools, how they find and keep customers

Website & CMS

Marketing

Ads & Pixels

Company Ops

2 tools, what the team runs on day to day

Email Delivery

Workspace

Companies like búl also use

Tools common among companies with a similar stack that we haven't found at búl.

Companies with a stack like búl's

Ranked by shared tools, with rare tools counting more.

More Retail companies

Other Retail companies we've checked.

búl tech stack FAQ

What tools does búl use?

As of October 2026, runsonwhat has found 16 tools at búl (bul.com.au) in public records. Edge & Hosting: Cloudflare. Application: Google Fonts, React and PayPal. Data & Observability: Google Analytics and Microsoft Clarity. Go-to-market: Google Ads, Meta Pixel and Mailchimp. Company Ops: SendGrid and Rackspace Email. Last checked October 22, 2026.

What email provider does búl use?

búl uses Rackspace Email for email and office software, according to runsonwhat (October 2026). runsonwhat found Rackspace Email through email records that authorize Rackspace Email. Rackspace Email is used by 6,084 companies runsonwhat tracks.

What payment provider does búl use?

búl uses PayPal for payments and billing, according to runsonwhat (October 2026). runsonwhat found PayPal through PayPal code on bul.com.au. PayPal is used by 34,455 companies runsonwhat tracks.

What analytics tools does búl use?

búl uses Google Analytics for analytics, alongside Microsoft Clarity, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on bul.com.au. Google Analytics is used by 881,446 companies runsonwhat tracks.

What is búl's website built with?

búl uses Shopify for its website, alongside Tumblr, according to runsonwhat (October 2026). runsonwhat found Shopify through a subdomain that points at Shopify and DNS records. Shopify is used by 59,563 companies runsonwhat tracks.

What marketing software does búl use?

búl uses Mailchimp for marketing, alongside Kit, according to runsonwhat (October 2026). runsonwhat found Mailchimp through email records that authorize Mailchimp and code on bul.com.au. Mailchimp is used by 115,183 companies runsonwhat tracks.

Does búl use Google Fonts?

Yes. runsonwhat found Google Fonts at búl through Google Fonts code on bul.com.au. Google Fonts is a Media & UI tool used by 810,826 companies runsonwhat tracks.

Which companies have a tech stack similar to búl's?

The companies with the stacks most like búl's are The Yetee, Serena & Lily, Mission Brasil and Sharedvision Solutions, according to runsonwhat (October 2026). Each shares 2 to 10 tools with búl, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

How does runsonwhat know what búl uses?

runsonwhat reads public records only. Of the 16 tools at búl, 9 were found through code on bul.com.au, 3 through email records, 2 through subdomains that point at the vendor, 1 through DNS records and 1 through website configuration files. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and bul.com.au about monthly.

We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.