runsonwhat

Shop Universal's tech stack

What does Shop Universal use?

Shop Universal (shopuniversal.com) uses at least 20 tools we can see from public records, including Ada for customer support, Crazy Egg for analytics, PayPal for payments and Shopify for its website. Last checked .

Tools found
20
Categories
13
Layers
5 of 5
Last checked
Nov 2026

Shop Universal's stack, layer by layer

Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.

Edge & Hosting

1 tool, where the bytes are served from

Application

7 tools, what the product is built with

Data & Observability

2 tools, what they measure and store

Go-to-market

8 tools, how they find and keep customers

Company Ops

2 tools, what the team runs on day to day

Security & Compliance

Shop Universal tech stack FAQ

What tools does Shop Universal use?

As of November 2026, runsonwhat has found 20 tools at Shop Universal (shopuniversal.com) in public records. Edge & Hosting: Cloudflare. Application: jQuery, Google Fonts and React. Data & Observability: Sentry and Crazy Egg. Go-to-market: Meta Pixel, Shopify and Klaviyo. Company Ops: Proofpoint and Ketch. Last checked November 1, 2026.

What does Shop Universal use for customer support?

Shop Universal uses Ada for customer support and documentation, according to runsonwhat (November 2026). runsonwhat found Ada through Ada code on shopuniversal.com. Ada is used by 258 companies runsonwhat tracks.

What payment provider does Shop Universal use?

Shop Universal uses PayPal for payments and billing, according to runsonwhat (November 2026). runsonwhat found PayPal through PayPal code on shopuniversal.com. PayPal is used by 35,166 companies runsonwhat tracks.

What analytics tools does Shop Universal use?

Shop Universal uses Crazy Egg for analytics, according to runsonwhat (November 2026). runsonwhat found Crazy Egg through Crazy Egg code on shopuniversal.com. Crazy Egg is used by 10,797 companies runsonwhat tracks.

What is Shop Universal's website built with?

Shop Universal uses Shopify for its website, alongside Webflow, according to runsonwhat (November 2026). runsonwhat found Shopify through a subdomain that points at Shopify and DNS records. Shopify is used by 60,951 companies runsonwhat tracks.

What marketing software does Shop Universal use?

Shop Universal uses Klaviyo for marketing, alongside Ahrefs and Rivo, according to runsonwhat (November 2026). runsonwhat found Klaviyo through Klaviyo code on shopuniversal.com. Klaviyo is used by 36,012 companies runsonwhat tracks.

Does Shop Universal use jQuery?

Yes. runsonwhat found jQuery at Shop Universal through jQuery code on shopuniversal.com. jQuery is a Frontend tool used by 930,068 companies runsonwhat tracks.

Which companies have a tech stack similar to Shop Universal's?

The companies with the stacks most like Shop Universal's are WB Shop, American Tall, beehiiv and Home Chef, according to runsonwhat (November 2026). Each shares 10 to 14 tools with Shop Universal, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

How does runsonwhat know what Shop Universal uses?

runsonwhat reads public records only. Of the 20 tools at Shop Universal, 17 were found through code on shopuniversal.com, 1 through website configuration files, 1 through subdomains that point at the vendor and 1 through email records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and shopuniversal.com about monthly.

We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.