Lay’s's tech stack
What does Lay’s use?
Lay’s (lays.com) uses at least 15 tools we can see from public records, including Amazon Web Services for hosting, Google Analytics for analytics, Bunny.net for content delivery and SendGrid for email delivery. Last checked .
- Industry
- Potato Chip
- Based in
- United States
- Founded
- 1934
- Tools found
- 15
- Categories
- 9
- Layers
- 5 of 5
- Changes seen
- 1
Lay’s's stack, layer by layer
Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.
Edge & Hosting
2 tools, where the bytes are served from
Hosting & Cloud
CDN & Edge
Application
2 tools, what the product is built with
Frontend
Data & Observability
3 tools, what they measure and store
Data Pipeline
Go-to-market
3 tools, how they find and keep customers
Marketing
Ads & Pixels
Company Ops
5 tools, what the team runs on day to day
Email Delivery
Security & Compliance
What changed at Lay’s
Recent starts and stops
- StartedGoogle Search Console
Lay’s tech stack FAQ
What tools does Lay’s use?
As of October 2026, runsonwhat has found 15 tools at Lay’s (lays.com) in public records. Edge & Hosting: Amazon Web Services and Bunny.net. Application: React and Next.js. Data & Observability: Google Analytics, Google Tag Manager and Salesforce Audience Studio. Go-to-market: Meta Pixel and Amazon Advertising. Company Ops: SendGrid, Amazon SES and Valimail. Last checked October 9, 2026.
What cloud does Lay’s run on?
Lay’s uses Amazon Web Services for hosting and cloud infrastructure, according to runsonwhat (October 2026). runsonwhat found Amazon Web Services through Amazon Web Services code on lays.com. Amazon Web Services is used by 144,750 companies runsonwhat tracks.
What analytics tools does Lay’s use?
Lay’s uses Google Analytics for analytics, alongside Google Tag Manager, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on lays.com. Google Analytics is used by 850,248 companies runsonwhat tracks.
Does Lay’s use Meta Pixel?
Yes. runsonwhat found Meta Pixel at Lay’s through Meta Pixel code on lays.com. Meta Pixel is a Ads & Pixels tool used by 382,525 companies runsonwhat tracks.
Has Lay’s changed tools recently?
Yes. On runsonwhat's rechecks, Lay’s started using Google Search Console (latest on October 9, 2026). A change counts only between two checks of lays.com done the same way.
How does runsonwhat know what Lay’s uses?
runsonwhat reads public records only. Of the 15 tools at Lay’s, 10 were found through code on lays.com, 2 through DNS records, 2 through email records and 1 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and lays.com about monthly.
We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.