What does Global Blue use?

As of October 2026, runsonwhat has found 24 tools at Global Blue (globalblue.com) in public records. Edge & Hosting: Amazon Web Services, Fastly and Microsoft Azure. Application: Anthropic and Angular. Data & Observability: Google Tag Manager and Atlassian Statuspage. Go-to-market: Salesforce, Pardot and Trustpilot. Company Ops: Microsoft 365, Google Workspace and SendGrid. Last checked October 10, 2026.

Global Blue uses Amazon Web Services for hosting and cloud infrastructure, alongside Microsoft Azure, according to runsonwhat (October 2026). runsonwhat found Amazon Web Services through Amazon Web Services code on globalblue.com. Amazon Web Services is used by 144,971 companies runsonwhat tracks.

Global Blue uses Salesforce for its CRM, according to runsonwhat (October 2026). runsonwhat found Salesforce through email records that authorize Salesforce and code on globalblue.com. Salesforce is used by 33,617 companies runsonwhat tracks.

Global Blue uses Microsoft 365 for email and office software, alongside Google Workspace and Exclaimer, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365 and a DNS verification record. Microsoft 365 is used by 704,038 companies runsonwhat tracks.

Global Blue uses Google Tag Manager for analytics, according to runsonwhat (October 2026). runsonwhat found Google Tag Manager through Google Tag Manager code on globalblue.com. Google Tag Manager is used by 489,829 companies runsonwhat tracks.

Global Blue uses Pardot for marketing, alongside Trustpilot, according to runsonwhat (October 2026). runsonwhat found Pardot through a DNS verification record for Pardot and email records. Pardot is used by 20,014 companies runsonwhat tracks.

Yes. runsonwhat found SendGrid at Global Blue through email records that authorize SendGrid. SendGrid is a Email Delivery tool used by 191,607 companies runsonwhat tracks.

Yes. runsonwhat has found Anthropic at Global Blue; Anthropic, for example, through a DNS verification record for Anthropic. AI services called only from servers leave no public trace, so Global Blue may use more AI tools than these.

The companies with the stacks most like Global Blue's are News.com.au, Baby Bunting, L'Oréal and Appspace, according to runsonwhat (October 2026). Each shares 7 to 14 tools with Global Blue, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

runsonwhat reads public records only. Of the 24 tools at Global Blue, 12 were found through DNS records, 5 through code on globalblue.com, 4 through email records and 3 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and globalblue.com about monthly.