Allen Company's tech stack
What does Allen Company use?
Allen Company (byallen.com) uses at least 19 tools we can see from public records, including Fathom for analytics, PayPal for payments, Shopify for its website and Klaviyo for marketing. Last checked .
- Industry
- Sporting Goods
- Size
- 51–200 employees
- Based in
- Louisville, United States
- Founded
- 1970
- Company page
- Tools found
- 19
- Categories
- 12
- Layers
- 5 of 5
- Last checked
- Nov 2026
Allen Company's stack, layer by layer
Of 19 tools, 9 came from website code, 5 from DNS records, 2 from email records and 3 from other records. Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.
Edge & Hosting
1 tool, where the bytes are served from
CDN & Edge
Application
6 tools, what the product is built with
Frontend
Payments & Billing
Media & UI
Data & Observability
3 tools, what they measure and store
Monitoring
Analytics
Go-to-market
3 tools, how they find and keep customers
Website & CMS
Company Ops
6 tools, what the team runs on day to day
Email Delivery
Workspace
Security & Compliance
Allen Company tech stack FAQ
What tools does Allen Company use?
As of November 2026, runsonwhat has found 19 tools at Allen Company (byallen.com) in public records. Edge & Hosting: Cloudflare. Application: Google Fonts, Vimeo and React. Data & Observability: Google Analytics, Bugsnag and Fathom. Go-to-market: Shopify and Klaviyo. Company Ops: Microsoft 365, SendGrid and Let's Encrypt. Last checked November 4, 2026.
What email provider does Allen Company use?
Allen Company uses Microsoft 365 for email and office software, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365 and code on byallen.com. Microsoft 365 is used by 733,991 companies runsonwhat tracks.
What payment provider does Allen Company use?
Allen Company uses PayPal for payments and billing, according to runsonwhat (November 2026). runsonwhat found PayPal through PayPal code on byallen.com. PayPal is used by 35,172 companies runsonwhat tracks.
What analytics tools does Allen Company use?
Allen Company uses Google Analytics for analytics, alongside Fathom, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on byallen.com. Google Analytics is used by 903,877 companies runsonwhat tracks.
What is Allen Company's website built with?
Allen Company uses Shopify for its website, according to runsonwhat (November 2026). runsonwhat found Shopify through a subdomain that points at Shopify and DNS records. Shopify is used by 61,474 companies runsonwhat tracks.
What marketing software does Allen Company use?
Allen Company uses Klaviyo for marketing, according to runsonwhat (November 2026). runsonwhat found Klaviyo through Klaviyo code on byallen.com. Klaviyo is used by 36,406 companies runsonwhat tracks.
Does Allen Company use Google Fonts?
Yes. runsonwhat found Google Fonts at Allen Company through Google Fonts code on byallen.com. Google Fonts is a Media & UI tool used by 825,511 companies runsonwhat tracks.
Which companies have a tech stack similar to Allen Company's?
The companies with the stacks most like Allen Company's are Storyline Studios, Kolon, MKTG and Marshall University, according to runsonwhat (November 2026). Each shares 3 to 10 tools with Allen Company, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.
How does runsonwhat know what Allen Company uses?
runsonwhat reads public records only. Of the 19 tools at Allen Company, 9 were found through code on byallen.com, 6 through DNS records, 2 through email records, 1 through website configuration files and 1 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and byallen.com about monthly.
We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.