Baseball-Reference.com's tech stack
What does Baseball-Reference.com use?
Baseball-Reference.com (baseball-reference.com) uses at least 29 tools we can see from public records, including Amazon Web Services for hosting, Google Workspace for email and documents, HubSpot for sales and Google Analytics for analytics. Last checked .
- Industry
- Automotive
- Size
- 1–10 employees
- Based in
- Franklin, United States
- Company page
- Tools found
- 29
- Categories
- 10
- Oldest proven tool
- Aug 2021
- Last checked
- Oct 2026
Baseball-Reference.com's stack, layer by layer
Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.
Edge & Hosting
2 tools, where the bytes are served from
Hosting & Cloud
CDN & Edge
Application
2 tools, what the product is built with
Media & UI
Data & Observability
2 tools, what they measure and store
Go-to-market
16 tools, how they find and keep customers
Website & CMS
Marketing
Ads & Pixels
Sales & CRM
Company Ops
7 tools, what the team runs on day to day
Workspace
What changed at Baseball-Reference.com
Using since
Dates come from the first certificate of the subdomain that points at the tool.
Baseball-Reference.com tech stack FAQ
What tools does Baseball-Reference.com use?
As of October 2026, runsonwhat has found 29 tools at Baseball-Reference.com (baseball-reference.com) in public records. Edge & Hosting: Cloudflare and Amazon Web Services. Application: Google Fonts and YouTube. Data & Observability: Google Analytics and Google Tag Manager. Go-to-market: Google Ads, HubSpot and Google Ad Manager. Company Ops: Google Workspace, Let's Encrypt and Sectigo. Last checked October 20, 2026.
What cloud does Baseball-Reference.com run on?
Baseball-Reference.com uses Amazon Web Services for hosting and cloud infrastructure, according to runsonwhat (October 2026). runsonwhat found Amazon Web Services through a subdomain that points at Amazon Web Services, and Baseball-Reference.com has used it since at least March 2023. Amazon Web Services is used by 145,983 companies runsonwhat tracks.
What CRM does Baseball-Reference.com use?
Baseball-Reference.com uses HubSpot for its CRM, according to runsonwhat (October 2026). runsonwhat found HubSpot through a subdomain that points at HubSpot and email records, and Baseball-Reference.com has used it since at least August 2021. HubSpot is used by 94,738 companies runsonwhat tracks.
What email provider does Baseball-Reference.com use?
Baseball-Reference.com uses Google Workspace for email and office software, according to runsonwhat (October 2026). runsonwhat found Google Workspace through email records that authorize Google Workspace and code on baseball-reference.com. Google Workspace is used by 405,344 companies runsonwhat tracks.
What analytics tools does Baseball-Reference.com use?
Baseball-Reference.com uses Google Analytics for analytics, alongside Google Tag Manager, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on baseball-reference.com. Google Analytics is used by 888,482 companies runsonwhat tracks.
What is Baseball-Reference.com's website built with?
Baseball-Reference.com uses HubSpot CMS for its website, according to runsonwhat (October 2026). runsonwhat found HubSpot CMS through a subdomain that points at HubSpot CMS, and Baseball-Reference.com has used it since at least August 2021. HubSpot CMS is used by 33,442 companies runsonwhat tracks.
How long has Baseball-Reference.com used HubSpot?
Baseball-Reference.com has used HubSpot since at least August 2021, going by the first public certificate of the baseball-reference.com subdomain that points at HubSpot. Other long-running tools at Baseball-Reference.com include HubSpot CMS (since August 2021) and Amazon Web Services (since March 2023).
Does Baseball-Reference.com use Google Fonts?
Yes. runsonwhat found Google Fonts at Baseball-Reference.com through Google Fonts code on baseball-reference.com. Google Fonts is a Media & UI tool used by 815,125 companies runsonwhat tracks.
How does runsonwhat know what Baseball-Reference.com uses?
runsonwhat reads public records only. Of the 29 tools at Baseball-Reference.com, 12 were found through website configuration files, 7 through DNS records, 6 through code on baseball-reference.com, 3 through subdomains that point at the vendor and 1 through email records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and baseball-reference.com about monthly.
We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.