Backstage's tech stack
What does Backstage use?
Backstage (backstage.com) uses at least 25 tools we can see from public records, including Google Cloud for hosting, Google Workspace for email and documents, HubSpot for sales and Zendesk for customer support. Last checked .
- Tools found
- 25
- Categories
- 12
- Layers
- 3 of 5
- Last checked
- Oct 2026
Backstage's stack, layer by layer
Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.
Edge & Hosting
3 tools, where the bytes are served from
Hosting & Cloud
CDN & Edge
Go-to-market
7 tools, how they find and keep customers
Website & CMS
Marketing
Ads & Pixels
Sales & CRM
Support & Docs
Company Ops
15 tools, what the team runs on day to day
Email Delivery
Collaboration
Dev Tools
Backstage tech stack FAQ
What tools does Backstage use?
We've found 25 tools at Backstage (backstage.com). Edge & Hosting: Cloudflare, Amazon CloudFront and Google Cloud. Go-to-market: Meta Pixel, HubSpot and Zendesk. Company Ops: Google Workspace, SendGrid and Apple Business. Last checked October 4, 2026.
What cloud does Backstage run on?
Backstage uses Google Cloud for hosting. We found Google Cloud through custom domain.
What CRM does Backstage use?
Backstage uses HubSpot for sales and CRM. We found HubSpot through custom domain and email records.
What email provider does Backstage use?
Backstage uses Google Workspace and Apple Business for email and documents. We found Google Workspace through email records.
What does Backstage use for customer support?
Backstage uses Zendesk for customer support. We found Zendesk through email records.
What CMS does Backstage use?
Backstage uses HubSpot CMS for its website. We found HubSpot CMS through custom domain.
Does Backstage use Cloudflare?
Yes. We found Cloudflare at Backstage through DNS records. Cloudflare is used by 147,753 companies we track.
How does runsonwhat know what Backstage uses?
We read public traces only: Backstage's DNS and email records, certificate logs, the code its website loads, and published subprocessor lists. A tool is listed only when a direct record backs it up. DNS is rechecked weekly and the website monthly.
We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.