Back Paddock Company Pty Ltd's tech stack
What does Back Paddock Company Pty Ltd use?
Back Paddock Company Pty Ltd (backpaddock.com.au) uses at least 23 tools we can see from public records, including Microsoft 365 for email and documents, HubSpot for sales, Google Analytics for analytics and Stripe for payments. Last checked .
“Software Solutions and Training Services for Australian Farming”
- Industry
- IT Services
- Size
- 11–50 employees
- Based in
- Capalaba, Australia
- Founded
- 1996
- Company page
- Tools found
- 23
- Categories
- 12
- Layers
- 4 of 5
- Last checked
- Oct 2026
Back Paddock Company Pty Ltd's stack, layer by layer
Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.
Application
5 tools, what the product is built with
Data & Observability
3 tools, what they measure and store
Go-to-market
9 tools, how they find and keep customers
Website & CMS
Sales & CRM
Company Ops
6 tools, what the team runs on day to day
Workspace
Collaboration
Dev Tools
Security & Compliance
Back Paddock Company Pty Ltd tech stack FAQ
What tools does Back Paddock Company use?
As of October 2026, runsonwhat has found 23 tools at Back Paddock Company (backpaddock.com.au) in public records. Application: Vimeo, YouTube and Anthropic. Data & Observability: Google Analytics, Google Tag Manager and Matomo. Go-to-market: WordPress, Google Ads and HubSpot. Company Ops: Microsoft 365, reCAPTCHA and Apple Business. Last checked October 18, 2026.
What CRM does Back Paddock Company use?
Back Paddock Company uses HubSpot for its CRM, according to runsonwhat (October 2026). runsonwhat found HubSpot through email records that authorize HubSpot and code on backpaddock.com.au. HubSpot is used by 93,008 companies runsonwhat tracks.
What email provider does Back Paddock Company use?
Back Paddock Company uses Microsoft 365 for email and office software, alongside Apple Business, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365. Microsoft 365 is used by 706,396 companies runsonwhat tracks.
What payment provider does Back Paddock Company use?
Back Paddock Company uses Stripe for payments and billing, according to runsonwhat (October 2026). runsonwhat found Stripe through Stripe code on backpaddock.com.au. Stripe is used by 26,970 companies runsonwhat tracks.
What analytics tools does Back Paddock Company use?
Back Paddock Company uses Google Analytics for analytics, alongside Google Tag Manager and Matomo, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on backpaddock.com.au. Google Analytics is used by 864,448 companies runsonwhat tracks.
What is Back Paddock Company's website built with?
Back Paddock Company uses WordPress for its website, alongside Shopify and All in One SEO, according to runsonwhat (October 2026). runsonwhat found WordPress through WordPress code on backpaddock.com.au. WordPress is used by 588,965 companies runsonwhat tracks.
Does Back Paddock Company use Google Ads?
Yes. runsonwhat found Google Ads at Back Paddock Company through Google Ads code on backpaddock.com.au. Google Ads is a Ads & Pixels tool used by 475,206 companies runsonwhat tracks.
Does Back Paddock Company use AI tools?
Yes. runsonwhat has found Anthropic at Back Paddock Company; Anthropic, for example, through a DNS verification record for Anthropic. AI services called only from servers leave no public trace, so Back Paddock Company may use more AI tools than these.
How does runsonwhat know what Back Paddock Company uses?
runsonwhat reads public records only. Of the 23 tools at Back Paddock Company, 14 were found through code on backpaddock.com.au, 7 through DNS records, 1 through website configuration files and 1 through email records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and backpaddock.com.au about monthly.
We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.