runsonwhat

AO World's tech stack

What does AO World use?

AO World (ao.com) uses at least 15 tools we can see from public records, including Microsoft 365 for email and documents, Stripe for payments, SAP Emarsys for marketing and Dynatrace for monitoring. Last checked .

Industry
Mail Order
Based in
United Kingdom
Founded
2000
Re-check liveVisit ao.com
Tools found
15
Categories
10
Layers
5 of 5
Last checked
Oct 2026

AO World's stack, layer by layer

Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.

Edge & Hosting

2 tools, where the bytes are served from

CDN & Edge

Application

1 tool, what the product is built with

Payments & Billing

Data & Observability

2 tools, what they measure and store

Monitoring

Data Pipeline

Go-to-market

2 tools, how they find and keep customers

Marketing

Company Ops

8 tools, what the team runs on day to day

Email Delivery

Workspace

Collaboration

Dev Tools

Security & Compliance

Companies like AO World also use

Tools common among companies with a similar stack that we haven't found at AO World.

Companies with a stack like AO World's

Ranked by shared tools, with rare tools counting more.

AO World tech stack FAQ

What tools does AO World use?

As of October 2026, runsonwhat has found 15 tools at AO World (ao.com) in public records. Edge & Hosting: Cloudflare and Amazon CloudFront. Application: Stripe. Data & Observability: Dynatrace and Astronomer. Go-to-market: SAP Emarsys. Company Ops: Microsoft 365, Apple Business and Atlassian. Last checked October 10, 2026.

What email provider does AO World use?

AO World uses Microsoft 365 for email and office software, alongside Apple Business, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365. Microsoft 365 is used by 694,588 companies runsonwhat tracks.

What payment provider does AO World use?

AO World uses Stripe for payments and billing, according to runsonwhat (October 2026). runsonwhat found Stripe through a DNS verification record for Stripe. Stripe is used by 25,433 companies runsonwhat tracks.

What marketing software does AO World use?

AO World uses SAP Emarsys for marketing, according to runsonwhat (October 2026). runsonwhat found SAP Emarsys through a subdomain that points at SAP Emarsys. SAP Emarsys is used by 1,028 companies runsonwhat tracks.

What monitoring tools does AO World use?

AO World uses Dynatrace for monitoring, according to runsonwhat (October 2026). runsonwhat found Dynatrace through a DNS verification record for Dynatrace. Dynatrace is used by 4,336 companies runsonwhat tracks.

Does AO World use Cloudflare?

Yes. runsonwhat found Cloudflare at AO World through DNS records that point at Cloudflare and code on ao.com. Cloudflare is a CDN & Edge tool used by 682,851 companies runsonwhat tracks.

Which companies have a tech stack similar to AO World's?

The companies with the stacks most like AO World's are Babbel, Igovtt, HealthChannels- HealthChannels and Voxpopme, according to runsonwhat (October 2026). Each shares 3 to 10 tools with AO World, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

How does runsonwhat know what AO World uses?

runsonwhat reads public records only. Of the 15 tools at AO World, 12 were found through DNS records, 2 through subdomains that point at the vendor and 1 through email records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and ao.com about monthly.

We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.