runsonwhat

Whatnot's tech stack

What does Whatnot use?

Whatnot (whatnot.com) uses at least 43 tools we can see from public records, including Microsoft 365 for email and documents, Zendesk for customer support, Segment for analytics and Stripe for payments. Last checked .

“Whatnot is the largest livestream shopping platform in the U.S.”

Industry
E-commerce
Size
1,001–5,000 employees
Based in
Los Angeles, United States
Founded
2019
LinkedIn
Company page
Tools found
43
Categories
17
Oldest proven tool
Apr 2023
Last checked
Oct 2026

Whatnot's stack, layer by layer

Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.

Edge & Hosting

2 tools, where the bytes are served from

Application

6 tools, what the product is built with

Backend & Database

Payments & Billing

Media & UI

Data & Observability

2 tools, what they measure and store

Go-to-market

4 tools, how they find and keep customers

What changed at Whatnot

Using since

Dates come from the first certificate of the subdomain that points at the tool.

  1. Zendesk
  2. Atlassian Statuspage
  3. Frontify
  4. Squarespace

Whatnot tech stack FAQ

What tools does Whatnot use?

We've found 43 tools at Whatnot (whatnot.com). Edge & Hosting: Cloudflare and Amazon CloudFront. Application: Anthropic, OpenAI and Stripe. Data & Observability: Atlassian Statuspage and Segment. Go-to-market: Zendesk, Squarespace and Intercom. Company Ops: Microsoft 365, Google Workspace and SendGrid. Last checked October 2, 2026.

What email provider does Whatnot use?

Whatnot uses Microsoft 365, Google Workspace and Apple Business for email and documents. We found Microsoft 365 through DNS verification records.

What does Whatnot use for customer support?

Whatnot uses Zendesk and Intercom for customer support. We found Zendesk through custom domain and email records since April 2023.

What payment provider does Whatnot use?

Whatnot uses Stripe for payments. We found Stripe through DNS verification records.

What analytics tools does Whatnot use?

Whatnot uses Segment for analytics. We found Segment through DNS verification records.

What CMS does Whatnot use?

Whatnot uses Squarespace for its website. We found Squarespace through custom domain since May 2026.

Does Whatnot use Microsoft 365?

Yes. We found Microsoft 365 at Whatnot through DNS verification records. Microsoft 365 is used by 245,233 companies we track.

How does runsonwhat know what Whatnot uses?

We read public traces only: Whatnot's DNS and email records, certificate logs, the code its website loads, and published subprocessor lists. A tool is listed only when a direct record backs it up. DNS is rechecked weekly and the website monthly.

We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.