Purple's tech stack
What does Purple use?
Purple (purple.studio) uses at least 8 tools we can see from public records, including Google Workspace for email and documents, Google Analytics for analytics and Yandex Webmaster for marketing. Last checked .
- Industry
- Software
- Size
- 11–50 employees
- Company page
- Tools found
- 8
- Categories
- 6
- Layers
- 4 of 5
- Changes seen
- 1
Purple's stack, layer by layer
Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.
Application
1 tool, what the product is built with
Media & UI
Data & Observability
1 tool, what they measure and store
Analytics
Go-to-market
3 tools, how they find and keep customers
Ads & Pixels
Company Ops
3 tools, what the team runs on day to day
Workspace
Dev Tools
What changed at Purple
Recent starts and stops
- StartedGoogle Search Console
Purple tech stack FAQ
What tools does Purple use?
As of October 2026, runsonwhat has found 8 tools at Purple (purple.studio) in public records. Application: Google Fonts. Data & Observability: Google Analytics. Go-to-market: Google Ads and Yandex Webmaster. Company Ops: Google Workspace, Atlassian and Yandex 360. Last checked October 20, 2026.
What email provider does Purple use?
Purple uses Google Workspace for email and office software, alongside Yandex 360, according to runsonwhat (October 2026). runsonwhat found Google Workspace through email records that authorize Google Workspace. Google Workspace is used by 405,354 companies runsonwhat tracks.
What analytics tools does Purple use?
Purple uses Google Analytics for analytics, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on purple.studio. Google Analytics is used by 888,624 companies runsonwhat tracks.
What marketing software does Purple use?
Purple uses Yandex Webmaster for marketing, according to runsonwhat (October 2026). runsonwhat found Yandex Webmaster through a subdomain that points at Yandex Webmaster. Yandex Webmaster is used by 18,277 companies runsonwhat tracks.
Does Purple use Google Fonts?
Yes. runsonwhat found Google Fonts at Purple through Google Fonts code on purple.studio. Google Fonts is a Media & UI tool used by 815,206 companies runsonwhat tracks.
Has Purple changed tools recently?
Yes. On runsonwhat's rechecks, Purple started using Google Search Console (latest on October 20, 2026). A change counts only between two checks of purple.studio done the same way.
How does runsonwhat know what Purple uses?
runsonwhat reads public records only. Of the 8 tools at Purple, 3 were found through code on purple.studio, 2 through DNS records, 2 through email records and 1 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and purple.studio about monthly.
We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.