Better Retailing's tech stack
What does Better Retailing use?
Better Retailing (betterretailing.com) uses at least 16 tools we can see from public records, including HubSpot for sales, Google Analytics for analytics, WordPress for its website and Pardot for marketing. Last checked .
- Industry
- Retail
- Size
- 11–50 employees
- Based in
- London, United Kingdom
- Company page
- Tools found
- 16
- Categories
- 9
- Layers
- 5 of 5
- Last checked
- Oct 2026
Better Retailing's stack, layer by layer
Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.
Edge & Hosting
1 tool, where the bytes are served from
CDN & Edge
Application
3 tools, what the product is built with
Frontend
Media & UI
Data & Observability
1 tool, what they measure and store
Analytics
Go-to-market
8 tools, how they find and keep customers
Website & CMS
Sales & CRM
Company Ops
3 tools, what the team runs on day to day
Email Delivery
Security & Compliance
Better Retailing tech stack FAQ
What tools does Better Retailing use?
As of October 2026, runsonwhat has found 16 tools at Better Retailing (betterretailing.com) in public records. Edge & Hosting: Cloudflare. Application: jQuery, Google Fonts and Font Awesome. Data & Observability: Google Analytics. Go-to-market: WordPress, Yoast SEO and HubSpot. Company Ops: reCAPTCHA, CookieYes and ImprovMX. Last checked October 20, 2026.
What CRM does Better Retailing use?
Better Retailing uses HubSpot for its CRM, according to runsonwhat (October 2026). runsonwhat found HubSpot through email records that authorize HubSpot and code on betterretailing.com. HubSpot is used by 94,669 companies runsonwhat tracks.
What analytics tools does Better Retailing use?
Better Retailing uses Google Analytics for analytics, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on betterretailing.com. Google Analytics is used by 887,519 companies runsonwhat tracks.
What is Better Retailing's website built with?
Better Retailing uses WordPress for its website, alongside Yoast SEO and WooCommerce, according to runsonwhat (October 2026). runsonwhat found WordPress through WordPress code on betterretailing.com. WordPress is used by 600,142 companies runsonwhat tracks.
What marketing software does Better Retailing use?
Better Retailing uses Pardot for marketing, alongside OneSignal and OptiMonk, according to runsonwhat (October 2026). runsonwhat found Pardot through a DNS verification record for Pardot and code on betterretailing.com. Pardot is used by 20,426 companies runsonwhat tracks.
Does Better Retailing use jQuery?
Yes. runsonwhat found jQuery at Better Retailing through jQuery code on betterretailing.com. jQuery is a Frontend tool used by 920,118 companies runsonwhat tracks.
Which companies have a tech stack similar to Better Retailing's?
The companies with the stacks most like Better Retailing's are Raven, Monarca - Excelencia en Supermercados, Openfeature and Ori Team, according to runsonwhat (October 2026). Each shares 4 to 7 tools with Better Retailing, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.
How does runsonwhat know what Better Retailing uses?
runsonwhat reads public records only. Of the 16 tools at Better Retailing, 11 were found through code on betterretailing.com, 3 through DNS records and 2 through email records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and betterretailing.com about monthly.
We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.