Roots's tech stack
What does Roots use?
Roots (rootsad.com) uses at least 8 tools we can see from public records, including HostGator for hosting, Google Analytics for analytics and WordPress for its website. Last checked .
- Industry
- Marketing and Advertising
- Size
- 201–1,000 employees
- Based in
- Dubai, United Arab Emirates
- Founded
- 1994
- Company page
- Tools found
- 8
- Categories
- 5
- Layers
- 4 of 5
- Last checked
- Oct 2026
Roots's stack, layer by layer
Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.
Edge & Hosting
1 tool, where the bytes are served from
Hosting & Cloud
Application
4 tools, what the product is built with
Frontend
Data & Observability
1 tool, what they measure and store
Analytics
Go-to-market
2 tools, how they find and keep customers
Website & CMS
Roots tech stack FAQ
What tools does Roots use?
As of October 2026, runsonwhat has found 8 tools at Roots (rootsad.com) in public records. Edge & Hosting: HostGator. Application: jQuery, Font Awesome and Vimeo. Data & Observability: Google Analytics. Go-to-market: WordPress and Yoast SEO. Last checked October 6, 2026.
What cloud does Roots run on?
Roots uses HostGator for hosting and cloud infrastructure, according to runsonwhat (October 2026). runsonwhat found HostGator through email records that authorize HostGator. HostGator is used by 25,324 companies runsonwhat tracks.
What analytics tools does Roots use?
Roots uses Google Analytics for analytics, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on rootsad.com. Google Analytics is used by 846,074 companies runsonwhat tracks.
What is Roots's website built with?
Roots uses WordPress for its website, alongside Yoast SEO, according to runsonwhat (October 2026). runsonwhat found WordPress through WordPress code on rootsad.com. WordPress is used by 579,215 companies runsonwhat tracks.
Does Roots use jQuery?
Yes. runsonwhat found jQuery at Roots through jQuery code on rootsad.com. jQuery is a Frontend tool used by 893,356 companies runsonwhat tracks.
How does runsonwhat know what Roots uses?
runsonwhat reads public records only. Of the 8 tools at Roots, 7 were found through code on rootsad.com, 1 through email records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and rootsad.com about monthly.
We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.