Built Not Bought's tech stack
What does Built Not Bought use?
Built Not Bought (backbonetrades.com) uses at least 7 tools we can see from public records, including Stripe for payments, WordPress for its website and Brevo for marketing. Last checked .
“Built Not Bought is a verified directory of independent, owner-operated home service contractors. Every listing is verified never PE acquired, licensed, and insured.”
- Industry
- Home Improvement
- Based in
- Cincinnati, OH
- Founded
- 2026
- Tools found
- 7
- Categories
- 5
- Layers
- 2 of 5
- Last checked
- Oct 2026
Built Not Bought's stack, layer by layer
Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.
Application
3 tools, what the product is built with
Go-to-market
4 tools, how they find and keep customers
Website & CMS
Marketing
Built Not Bought tech stack FAQ
What tools does Built Not Bought use?
We've found 7 tools at Built Not Bought (backbonetrades.com). Application: jQuery, Google Fonts and Stripe. Go-to-market: WordPress, Brevo and Rank Math. Last checked October 4, 2026.
What payment provider does Built Not Bought use?
Built Not Bought uses Stripe for payments. We found Stripe through website code.
What CMS does Built Not Bought use?
Built Not Bought uses WordPress and Rank Math for its website. We found WordPress through website code.
What marketing software does Built Not Bought use?
Built Not Bought uses Brevo for marketing. We found Brevo through custom domain and DNS verification records.
Does Built Not Bought use jQuery?
Yes. We found jQuery at Built Not Bought through website code. jQuery is used by 67,244 companies we track.
How does runsonwhat know what Built Not Bought uses?
We read public traces only: Built Not Bought's DNS and email records, certificate logs, the code its website loads, and published subprocessor lists. A tool is listed only when a direct record backs it up. DNS is rechecked weekly and the website monthly.
We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.