# Companies that use Ometria

As of October 2026, 149 companies show public evidence of using Ometria (Ometria is a customer insight and marketing automation platform), according to runsonwhat.

- Tool: [Ometria](https://ometria.com), category [Marketing](https://www.runsonwhat.com/tools/marketing-automation)
- Companies using it now: 149
- Stopped using it (seen on a same-method rescan): 0

## Who uses Ometria

Segments where Ometria customers are more common than among all companies we track:

- Retail: 9.0× more likely (37 customers)
- 51–200 employees: 2.1× more likely (38 customers)

## Ometria customers by industry

| Industry | Share of customers |
|---|---|
| Retail | 40% |
| Apparel & Fashion | 16% |
| Clothing | 5.4% |
| Consumer Goods | 5.4% |
| Food & Beverages | 3.3% |
| Software | 2.2% |
| Fashion | 2.2% |
| Health, Wellness and Fitness | 2.2% |

## Ometria customers by company size

| Company size | Share of customers |
|---|---|
| 1–10 employees | 1.3% |
| 11–50 employees | 23% |
| 51–200 employees | 48% |
| 201–1,000 employees | 23% |
| 1,001–5,000 employees | 5.0% |
| 10,000+ employees | 1.3% |

## Ometria customers by country

| Country | Share of customers |
|---|---|
| United Kingdom | 67% |
| United States | 15% |
| France | 9.3% |
| Italy | 2.1% |
| Switzerland | 1.0% |
| Germany | 1.0% |
| Spain | 1.0% |
| Portugal | 1.0% |

## Alternatives to Ometria

| Tool | Companies |
|---|---|
| [Mailchimp](https://www.runsonwhat.com/reverse/mailchimp) | 111,777 |
| [Brevo](https://www.runsonwhat.com/reverse/brevo) | 77,472 |
| [Klaviyo](https://www.runsonwhat.com/reverse/klaviyo) | 34,135 |
| [Ahrefs](https://www.runsonwhat.com/reverse/ahrefs) | 22,570 |
| [Pardot](https://www.runsonwhat.com/reverse/pardot) | 19,537 |
| [MailerLite](https://www.runsonwhat.com/reverse/mailerlite) | 15,264 |
| [Trustpilot](https://www.runsonwhat.com/reverse/trustpilot) | 15,189 |
| [Yandex Webmaster](https://www.runsonwhat.com/reverse/yandex) | 15,032 |
| [Trustindex](https://www.runsonwhat.com/reverse/trustindex) | 14,823 |
| [LinkedIn](https://www.runsonwhat.com/reverse/linkedin) | 14,549 |

## Ometria customers also use

- [Bluecore](https://www.runsonwhat.com/reverse/bluecore): 3.4% of Ometria customers, 353× the average company
- [UpSellit](https://www.runsonwhat.com/reverse/upsellit): 12% of Ometria customers, 283× the average company
- [iAdvize](https://www.runsonwhat.com/reverse/iadvize): 6.8% of Ometria customers, 257× the average company
- [Constructor.io](https://www.runsonwhat.com/reverse/constructor-io): 3.4% of Ometria customers, 157× the average company
- [Monetate](https://www.runsonwhat.com/reverse/monetate): 7.4% of Ometria customers, 155× the average company
- [Global-e](https://www.runsonwhat.com/reverse/global-e): 13% of Ometria customers, 153× the average company
- [Klevu](https://www.runsonwhat.com/reverse/klevu): 7.4% of Ometria customers, 140× the average company
- [Swym](https://www.runsonwhat.com/reverse/swym): 20% of Ometria customers, 118× the average company
- [Attentive](https://www.runsonwhat.com/reverse/attentive): 26% of Ometria customers, 108× the average company
- [AB Tasty](https://www.runsonwhat.com/reverse/abtasty): 11% of Ometria customers, 103× the average company

## Companies that use Ometria (first 40 of 149)

| Company | Domain | Industry | Country |
|---|---|---|---|
| [Vampire Vape](https://www.runsonwhat.com/company/vampirevape.co.uk) | vampirevape.co.uk | Retail | United Kingdom |
| [Rothy's](https://www.runsonwhat.com/company/rothys.com) | rothys.com |  |  |
| [Andertons Music Co](https://www.runsonwhat.com/company/andertons.co.uk) | andertons.co.uk | Retail | United Kingdom |
| [ME AND EM LIMITED](https://www.runsonwhat.com/company/meandem.com) | meandem.com | Apparel & Fashion | United Kingdom |
| [Pearsons Enfield](https://www.runsonwhat.com/company/pearsonsenfield.co.uk) | pearsonsenfield.co.uk | Retail | United Kingdom |
| [Sass & Belle](https://www.runsonwhat.com/company/sassandbelle.co.uk) | sassandbelle.co.uk | Retail | United Kingdom |
| [Turnbull & Asser UK](https://www.runsonwhat.com/company/turnbullandasser.co.uk) | turnbullandasser.co.uk | Retail | United Kingdom |
| [Vapouriz](https://www.runsonwhat.com/company/vapouriz.co.uk) | vapouriz.co.uk | Consumer Goods | United Kingdom |
| [NETGEAR](https://www.runsonwhat.com/company/netgear.com) | netgear.com | Consumer Electronics | United States |
| [Snapfish](https://www.runsonwhat.com/company/snapfish.com) | snapfish.com | Photography | United States |
| [Accessorize](https://www.runsonwhat.com/company/accessorize.com) | accessorize.com |  |  |
| [Adam & Eve](https://www.runsonwhat.com/company/adameve.com) | adameve.com | Retail | United States |
| [Angling Direct PLC](https://www.runsonwhat.com/company/anglingdirect.co.uk) | anglingdirect.co.uk | Retail | United Kingdom |
| [Arena Flowers](https://www.runsonwhat.com/company/arenaflowers.com) | arenaflowers.com | Retail | United Kingdom |
| [Berghaus](https://www.runsonwhat.com/company/berghaus.com) | berghaus.com | Textile | United Kingdom |
| [Biscuiteers](https://www.runsonwhat.com/company/biscuiteers.com) | biscuiteers.com | Retail | United Kingdom |
| [Boomf](https://www.runsonwhat.com/company/boomf.com) | boomf.com | Internet | United Kingdom |
| [Brooklinen](https://www.runsonwhat.com/company/brooklinen.com) | brooklinen.com | Retail | United States |
| [Canterbury](https://www.runsonwhat.com/company/canterbury.com) | canterbury.com | Sports | United Kingdom |
| [Cass Art](https://www.runsonwhat.com/company/cassart.co.uk) | cassart.co.uk | Retail | United Kingdom |
| [Clarendon Fine Art](https://www.runsonwhat.com/company/clarendonfineart.com) | clarendonfineart.com |  |  |
| [Coxandcox](https://www.runsonwhat.com/company/coxandcox.co.uk) | coxandcox.co.uk |  |  |
| [Creedboutique](https://www.runsonwhat.com/company/creedboutique.com) | creedboutique.com |  |  |
| [Crew Clothing Company](https://www.runsonwhat.com/company/crewclothing.co.uk) | crewclothing.co.uk | Clothing | United Kingdom |
| [Dartscorner](https://www.runsonwhat.com/company/dartscorner.co.uk) | dartscorner.co.uk |  |  |
| [Davidaustinroses](https://www.runsonwhat.com/company/davidaustinroses.com) | davidaustinroses.com |  |  |
| [David Austin Roses - UK](https://www.runsonwhat.com/company/davidaustinroses.co.uk) | davidaustinroses.co.uk | Farming | United Kingdom |
| [Dress-for-less](https://www.runsonwhat.com/company/dress-for-less.de) | dress-for-less.de |  |  |
| [Egoshoes](https://www.runsonwhat.com/company/egoshoes.com) | egoshoes.com |  |  |
| [ellesse](https://www.runsonwhat.com/company/ellesse.com) | ellesse.com | Sportswear | Italy |
| [Elsecinema](https://www.runsonwhat.com/company/elsecinema.com) | elsecinema.com |  |  |
| [Emma Bridgewater](https://www.runsonwhat.com/company/emmabridgewater.co.uk) | emmabridgewater.co.uk |  | United Kingdom |
| [Emma®](https://www.runsonwhat.com/company/emma-sleep.com) | emma-sleep.com | E-commerce | Germany |
| [Emma-sleep](https://www.runsonwhat.com/company/emma-sleep.in) | emma-sleep.in |  |  |
| [Endura](https://www.runsonwhat.com/company/endurasport.com) | endurasport.com | Apparel & Fashion | United Kingdom |
| [Erikalust](https://www.runsonwhat.com/company/erikalust.com) | erikalust.com | Entertainment | Spain |
| [Evesleep](https://www.runsonwhat.com/company/evesleep.co.uk) | evesleep.co.uk |  |  |
| [Facegym](https://www.runsonwhat.com/company/facegym.com) | facegym.com | Health, Wellness and Fitness | United Kingdom |
| [Factionskis](https://www.runsonwhat.com/company/factionskis.com) | factionskis.com |  |  |
| [Finery London](https://www.runsonwhat.com/company/finerylondon.com) | finerylondon.com | Clothing Store | United Kingdom |

The full list is on https://www.runsonwhat.com/reverse/ometria for signed-in users.

## FAQ

### How many companies use Ometria?

As of October 2026, 149 companies show public evidence of using Ometria across the 1,792,949 company domains runsonwhat tracks. That makes Ometria the 172nd most used of the 227 Marketing tools with confirmed customers, behind Senja (155). The number is a lower bound: a company counts only when a public record, such as a DNS entry or Ometria's code on its website, shows the tool in use.

### Which companies use Ometria?

Companies that use Ometria include NETGEAR, Snapfish, Vampire Vape, Rothy's and Andertons Music, according to runsonwhat's public-record scans (October 2026). The biggest industries among Ometria customers are retail (40%) and apparel & fashion (16%). The full list of 149 companies can be filtered by industry, company size and country on runsonwhat's Ometria page.

### What industries use Ometria the most?

The industries with the most Ometria customers are retail (40%), apparel & fashion (16%) and clothing (5.4%), based on the 92 companies with a known industry. Relative to all companies runsonwhat tracks, Ometria stands out most in retail (9.0× the average rate).

### Is Ometria more popular with startups or large companies?

Ometria is used mostly by mid-size companies: of the 80 companies with a known size, 24% have up to 50 employees, 70% have 51 to 1,000 and 6.3% have more than 1,000. Compared with all companies runsonwhat tracks, Ometria is 2.1× as common among companies with 51–200 employees.

### Which countries use Ometria the most?

Most Ometria customers runsonwhat has found are based in the United Kingdom (67%), the United States (15%) and France (9.3%), out of 97 companies with a known country.

### Ometria vs Mailchimp: which is more widely used?

Mailchimp is more widely used: 112,002 companies show public evidence of Mailchimp, against 149 for Ometria (752× as many), according to runsonwhat (October 2026). 35 companies run both, which is 23% of Ometria's customers.

### What are the most popular alternatives to Ometria?

By the number of companies using them, the most used Marketing tools other than Ometria are Mailchimp (112,002), Brevo (77,572), Klaviyo (34,203) and Ahrefs (22,669), according to runsonwhat (October 2026). Not every tool in a category does the same job, so check each one's page; runsonwhat ranks all Marketing tools at https://www.runsonwhat.com/tools/marketing-automation.

### What other tools do Ometria customers use?

Ometria customers use Bluecore, UpSellit and iAdvize far more often than the average company. For example, 3.4% of Ometria customers also run Bluecore, 353× the rate among all companies runsonwhat tracks, and 12% run UpSellit.

### How does runsonwhat know a company uses Ometria?

runsonwhat reads public records only. For Ometria, that means Ometria's code on the company's website or in its tag manager. A company is listed only when that record is present, and each match keeps the record it came from. DNS is rechecked weekly and websites about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/reverse/ometria (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
