# Companies that use Adobe Advertising

As of October 2026, 9,402 companies show public evidence of using Adobe Advertising (Demand-side platform (Adobe Advertising Cloud)), according to runsonwhat.

- Tool: [Adobe Advertising](https://business.adobe.com), category [Ads & Pixels](https://www.runsonwhat.com/tools/ad-platforms)
- Companies using it now: 9,402
- Stopped using it (seen on a same-method rescan): 0

## Who uses Adobe Advertising

Segments where Adobe Advertising customers are more common than among all companies we track:

- Newspapers: 51× more likely (470 customers)
- Broadcast Media: 29× more likely (347 customers)
- Online Media: 12× more likely (245 customers)
- Automotive: 10× more likely (780 customers)
- Publishing: 9.9× more likely (212 customers)

## Adobe Advertising customers by industry

| Industry | Share of customers |
|---|---|
| Automotive | 19% |
| Retail | 13% |
| Newspapers | 11% |
| Broadcast Media | 8.5% |
| Online Media | 6.0% |
| Publishing | 5.2% |
| Financial Services | 4.4% |
| Media Production | 3.6% |

## Adobe Advertising customers by company size

| Company size | Share of customers |
|---|---|
| 1–10 employees | 11% |
| 11–50 employees | 36% |
| 51–200 employees | 25% |
| 201–1,000 employees | 15% |
| 1,001–5,000 employees | 6.3% |
| 5,001–10,000 employees | 2.2% |
| 10,000+ employees | 4.1% |

## Adobe Advertising customers by country

| Country | Share of customers |
|---|---|
| United States | 66% |
| United Kingdom | 4.6% |
| Canada | 4.3% |
| Australia | 3.1% |
| Japan | 2.9% |
| India | 2.4% |
| Germany | 2.3% |
| Brazil | 1.9% |

## Alternatives to Adobe Advertising

| Tool | Companies |
|---|---|
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | 384,545 |
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | 335,586 |
| [Microsoft Ads](https://www.runsonwhat.com/reverse/bing-ads) | 109,129 |
| [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | 96,602 |
| [TikTok Pixel](https://www.runsonwhat.com/reverse/tiktok-pixel) | 41,386 |
| [Google Ad Manager](https://www.runsonwhat.com/reverse/google-ad-manager) | 33,316 |
| [Microsoft Xandr](https://www.runsonwhat.com/reverse/xandr) | 29,046 |
| [Pinterest](https://www.runsonwhat.com/reverse/pinterest) | 25,149 |
| [X Ads](https://www.runsonwhat.com/reverse/x-ads) | 21,422 |
| [Google AdSense](https://www.runsonwhat.com/reverse/google-adsense) | 17,634 |

## Adobe Advertising customers also use

- [MGID](https://www.runsonwhat.com/reverse/mgid): 44% of Adobe Advertising customers, 78× the average company
- [Smart Ad Server](https://www.runsonwhat.com/reverse/smart-ad-server): 36% of Adobe Advertising customers, 76× the average company
- [33Across](https://www.runsonwhat.com/reverse/33across): 51% of Adobe Advertising customers, 73× the average company
- [Nativo](https://www.runsonwhat.com/reverse/nativo): 46% of Adobe Advertising customers, 71× the average company
- [MediaMath](https://www.runsonwhat.com/reverse/mediamath): 54% of Adobe Advertising customers, 68× the average company
- [Lotame](https://www.runsonwhat.com/reverse/lotame): 35% of Adobe Advertising customers, 55× the average company
- [Media.net](https://www.runsonwhat.com/reverse/media-net): 41% of Adobe Advertising customers, 53× the average company
- [ID5](https://www.runsonwhat.com/reverse/id5): 47% of Adobe Advertising customers, 52× the average company
- [Adobe Audience Manager](https://www.runsonwhat.com/reverse/adobe-audience-manager): 93% of Adobe Advertising customers, 51× the average company
- [Quantcast](https://www.runsonwhat.com/reverse/quantcast): 56% of Adobe Advertising customers, 51× the average company

## Companies that use Adobe Advertising (first 40 of 9,402)

| Company | Domain | Industry | Country |
|---|---|---|---|
| [Asc Pty LTD](https://www.runsonwhat.com/company/asc.com.au) | asc.com.au | Defense & Space | Australia |
| [Air New Zealand](https://www.runsonwhat.com/company/airnewzealand.com) | airnewzealand.com | Air Transport | New Zealand |
| [Lineage](https://www.runsonwhat.com/company/crystalcreeklogistics.com) | crystalcreeklogistics.com | Logistics and Supply Chain | United States |
| [Lineage](https://www.runsonwhat.com/company/goperishable.com) | goperishable.com | Logistics and Supply Chain | United States |
| [Lineage](https://www.runsonwhat.com/company/hansonlogistics.com) | hansonlogistics.com | Logistics and Supply Chain | United States |
| [Lineage](https://www.runsonwhat.com/company/luiknatie.be) | luiknatie.be | Logistics and Supply Chain | Belgium |
| [Lineage](https://www.runsonwhat.com/company/mandailink.com) | mandailink.com | Logistics and Supply Chain | Singapore |
| [Lineage](https://www.runsonwhat.com/company/nocs.com) | nocs.com |  |  |
| [PEMCO Insurance](https://www.runsonwhat.com/company/pemco.com) | pemco.com | Insurance | United States |
| [Reinvented with Accenture](https://www.runsonwhat.com/company/accenture.com) | accenture.com | Professional Services | Ireland |
| [Reinvented with Accenture](https://www.runsonwhat.com/company/accenture.co.nz) | accenture.co.nz | IT Services | New Zealand |
| [Reinvented with Accenture](https://www.runsonwhat.com/company/accenture.co.uk) | accenture.co.uk | IT Services | United Kingdom |
| [Accenture \| Deutschland \| Let There Be Change](https://www.runsonwhat.com/company/accenture.de) | accenture.de | IT Services | Germany |
| [Accenture](https://www.runsonwhat.com/company/accentureinteractive.com) | accentureinteractive.com | Marketing and Advertising | United States |
| [Accenture Na Slovensku](https://www.runsonwhat.com/company/accenture.sk) | accenture.sk | IT Services | Slovakia |
| [Accenture](https://www.runsonwhat.com/company/acquitygroup.com) | acquitygroup.com | Digital Marketing | United States |
| [Akzente](https://www.runsonwhat.com/company/akzente.de) | akzente.de | Management Consulting | Germany |
| [Accenture \| España \| Let There Be Change](https://www.runsonwhat.com/company/alfaconsulting.com) | alfaconsulting.com | Management Consulting | Spain |
| [American Honda Finance Corporation](https://www.runsonwhat.com/company/americanhondafinance.com) | americanhondafinance.com | Financial Services | United States |
| [Ammagamma](https://www.runsonwhat.com/company/ammagamma.com) | ammagamma.com | IT Services | Italy |
| [Aox - Part Of Accenture](https://www.runsonwhat.com/company/aox.de) | aox.de | IT Services | Germany |
| [Accenture \| España \| Let There Be Change](https://www.runsonwhat.com/company/arcatelecom.com) | arcatelecom.com | Telecommunications | Spain |
| [Accenture \| Österreich \| Let There Be Change](https://www.runsonwhat.com/company/arz.at) | arz.at |  | Austria |
| [Ati - Part Of Accenture](https://www.runsonwhat.com/company/atisolutionsgroup.com.au) | atisolutionsgroup.com.au | IT Services | Australia |
| [Axis Corporate, Part Of Accenture](https://www.runsonwhat.com/company/axiscorporate.com) | axiscorporate.com | Management Consulting | Spain |
| [Accenture](https://www.runsonwhat.com/company/bcsconsulting.com) | bcsconsulting.com | Management Consulting | United Kingdom |
| [The Beacon Group, Part Of Accenture](https://www.runsonwhat.com/company/beacongroupconsulting.com) | beacongroupconsulting.com | Management Consulting | United States |
| [Blue Horseshoe, Part Of Accenture](https://www.runsonwhat.com/company/bhsolutions.com) | bhsolutions.com | Logistics and Supply Chain | United States |
| [Bionest](https://www.runsonwhat.com/company/bionest.com) | bionest.com | Management Consulting | France |
| [Boomerang Pharmaceutical Communications \| Accenture Interactive](https://www.runsonwhat.com/company/boomerangpharma.com) | boomerangpharma.com | Marketing and Advertising | Switzerland |
| [Boslan Ingeniería Y Consultoría](https://www.runsonwhat.com/company/boslan.com) | boslan.com | IT Services | Spain |
| [Accenture](https://www.runsonwhat.com/company/bowandarrow.com) | bowandarrow.com |  |  |
| [Bridgei2i Analytics Solutions](https://www.runsonwhat.com/company/bridgei2i.com) | bridgei2i.com | IT Services | India |
| [Bva - Acquired By The Stable](https://www.runsonwhat.com/company/bvacommerce.com) | bvacommerce.com | Marketing and Advertising | United States |
| [Cabel Industry](https://www.runsonwhat.com/company/cabel.it) | cabel.it | IT Services | Italy |
| [Accenture \| Deutschland \| Let There Be Change](https://www.runsonwhat.com/company/camelot-itlab.com) | camelot-itlab.com |  | Germany |
| [Accenture \| Deutschland \| Let There Be Change](https://www.runsonwhat.com/company/camelot-mc.com) | camelot-mc.com | Management Consulting | Germany |
| [Centerwell Senior Primary Care](https://www.runsonwhat.com/company/centerwellprimarycare.com) | centerwellprimarycare.com | Healthcare | United States |
| [Accenture](https://www.runsonwhat.com/company/cientra.com) | cientra.com | IT Services | India |
| [Clearhead, Part Of Accenture Interactive](https://www.runsonwhat.com/company/clearhead.me) | clearhead.me | Internet | United States |

The full list is on https://www.runsonwhat.com/reverse/adobe-advertising for signed-in users.

## FAQ

### How many companies use Adobe Advertising?

As of October 2026, 9,402 companies show public evidence of using Adobe Advertising across the 1,789,072 company domains runsonwhat tracks. That makes Adobe Advertising the 19th most used of the 91 Ads & Pixels tools with confirmed customers, behind Amazon Advertising (11,151). The number is a lower bound: a company counts only when a public record, such as a DNS entry or Adobe Advertising's code on its website, shows the tool in use.

### Which companies use Adobe Advertising?

Companies that use Adobe Advertising include Reinvented with Accenture, Asc, Air New Zealand, Lineage and PEMCO Insurance, according to runsonwhat's public-record scans (October 2026). The biggest industries among Adobe Advertising customers are automotive (19%) and retail (13%). The full list of 9,402 companies can be filtered by industry, company size and country on runsonwhat's Adobe Advertising page.

### What industries use Adobe Advertising the most?

The industries with the most Adobe Advertising customers are automotive (19%), retail (13%) and newspapers (11%), based on the 4,103 companies with a known industry. Relative to all companies runsonwhat tracks, Adobe Advertising stands out most in newspapers (51× the average rate) and broadcast media (29× the average rate).

### Is Adobe Advertising more popular with startups or large companies?

Adobe Advertising is used mostly by small companies: of the 5,233 companies with a known size, 47% have up to 50 employees, 40% have 51 to 1,000 and 13% have more than 1,000. Compared with all companies runsonwhat tracks, Adobe Advertising is 5.8× as common among companies with 1–10 employees.

### Which countries use Adobe Advertising the most?

Most Adobe Advertising customers runsonwhat has found are based in the United States (66%), the United Kingdom (4.6%) and Canada (4.3%), out of 5,087 companies with a known country. Outside the United States, the biggest markets are the United Kingdom and Canada.

### What are the most popular alternatives to Adobe Advertising?

By the number of companies using them, the most used Ads & Pixels tools other than Adobe Advertising are Google Ads (411,212), Meta Pixel (353,130), Microsoft Ads (110,730) and LinkedIn Insight Tag (100,946), according to runsonwhat (October 2026). Not every tool in a category does the same job, so check each one's page; runsonwhat ranks all Ads & Pixels tools at https://www.runsonwhat.com/tools/ad-platforms.

### What other tools do Adobe Advertising customers use?

Adobe Advertising customers use MGID, Smart Ad Server and 33Across far more often than the average company. For example, 44% of Adobe Advertising customers also run MGID, 78× the rate among all companies runsonwhat tracks, and 36% run Smart Ad Server.

### How does runsonwhat know a company uses Adobe Advertising?

runsonwhat reads public records only. For Adobe Advertising, that means Adobe Advertising's code on the company's website or in its tag manager or Adobe Advertising on the company's own subprocessor list. A company is listed only when one of these direct records is present, and each match keeps the record it came from. DNS is rechecked weekly and websites about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/reverse/adobe-advertising (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.