# What does ZDNET use?

ZDNET (zdnet.de) shows public evidence of 25 tools, according to runsonwhat (last checked 2026-11-07).

- Based in: Germany

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [NS1](https://www.runsonwhat.com/reverse/ns1) | DNS | DNS records |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Firebase](https://www.runsonwhat.com/reverse/firebase) | Backend & Database | Website code |  |
| [Auth0](https://www.runsonwhat.com/reverse/auth0) | Auth & Identity | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [comScore](https://www.runsonwhat.com/reverse/comscore) | Analytics | Website code |  |
| [Parse.ly](https://www.runsonwhat.com/reverse/parsely) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [WordPress](https://www.runsonwhat.com/reverse/wordpress) | Website & CMS | Website code |  |
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code |  |
| [Rank Math](https://www.runsonwhat.com/reverse/rankmath) | Website & CMS | Website code |  |
| [Google Ad Manager](https://www.runsonwhat.com/reverse/google-ad-manager) | Ads & Pixels | Website code, Website config |  |
| [Microsoft Xandr](https://www.runsonwhat.com/reverse/xandr) | Ads & Pixels | Website config |  |
| [Criteo](https://www.runsonwhat.com/reverse/criteo) | Ads & Pixels | Website config |  |
| [Magnite](https://www.runsonwhat.com/reverse/magnite) | Ads & Pixels | Website config |  |
| [PubMatic](https://www.runsonwhat.com/reverse/pubmatic) | Ads & Pixels | Website config |  |
| [OpenX](https://www.runsonwhat.com/reverse/openx) | Ads & Pixels | Website config |  |
| [Amazon Publisher Services](https://www.runsonwhat.com/reverse/amazon-publisher-services) | Ads & Pixels | Website config |  |
| [Index Exchange](https://www.runsonwhat.com/reverse/index-exchange) | Ads & Pixels | Website config |  |
| [Media.net](https://www.runsonwhat.com/reverse/media-net) | Ads & Pixels | Website config |  |
| [Sovrn](https://www.runsonwhat.com/reverse/sovrn) | Ads & Pixels | Website config |  |
| [TripleLift](https://www.runsonwhat.com/reverse/triplelift) | Ads & Pixels | Website config |  |
| [Sharethrough](https://www.runsonwhat.com/reverse/sharethrough) | Ads & Pixels | Website config |  |
| [Taboola](https://www.runsonwhat.com/reverse/taboola) | Ads & Pixels | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [OneTrust](https://www.runsonwhat.com/reverse/onetrust) | Security & Compliance | Website code |  |

## FAQ

### What tools does ZDNET use?

As of November 2026, runsonwhat has found 25 tools at ZDNET (zdnet.de) in public records. Edge & Hosting: NS1. Application: Firebase and Auth0. Data & Observability: Google Analytics, Google Tag Manager and comScore. Go-to-market: WordPress, Google Ads and Meta Pixel. Company Ops: OneTrust. Last checked November 7, 2026.

### What analytics tools does ZDNET use?

ZDNET uses Google Analytics for analytics, alongside Google Tag Manager, comScore and Parse.ly, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on zdnet.de. Google Analytics is used by 904,065 companies runsonwhat tracks.

### What is ZDNET's website built with?

ZDNET uses WordPress for its website, alongside Rank Math, according to runsonwhat (November 2026). runsonwhat found WordPress through WordPress code on zdnet.de. WordPress is used by 606,923 companies runsonwhat tracks.

### What does ZDNET use for login and identity?

ZDNET uses Auth0 for sign-in and identity, according to runsonwhat (November 2026). runsonwhat found Auth0 through Auth0 code on zdnet.de. Auth0 is used by 6,153 companies runsonwhat tracks.

### Does ZDNET use Google Ads?

Yes. runsonwhat found Google Ads at ZDNET through Google Ads code on zdnet.de. Google Ads is a Ads & Pixels tool used by 540,366 companies runsonwhat tracks.

### Which companies have a tech stack similar to ZDNET's?

The companies with the stacks most like ZDNET's are Marshall University, AHM Insights, Voice.fi and CelticsBlog, according to runsonwhat (November 2026). Each shares 6 to 19 tools with ZDNET, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what ZDNET uses?

runsonwhat reads public records only. Of the 25 tools at ZDNET, 13 were found through code on zdnet.de, 11 through website configuration files and 1 through DNS records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and zdnet.de about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/zdnet.de (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.