# What does MadCap Software use? MadCap Software (xyleme.com) shows public evidence of 39 tools, according to runsonwhat (last checked 2026-11-06). - Industry: Software - Size: 51–200 employees - Based in: Denver, United States - Founded: 2005 - LinkedIn: https://www.linkedin.com/company/madcap-software-inc ## Edge & Hosting | Tool | Category | Evidence | Since | |---|---|---|---| | [Amazon Route 53](https://www.runsonwhat.com/reverse/route53) | DNS | DNS records | | | [Microsoft Azure](https://www.runsonwhat.com/reverse/azure) | Hosting & Cloud | Custom domain, Website code | 2021-03 | ## Application | Tool | Category | Evidence | Since | |---|---|---|---| | [Wistia](https://www.runsonwhat.com/reverse/wistia) | Media & UI | Website code | | | [ShareThis](https://www.runsonwhat.com/reverse/sharethis) | Media & UI | Website code | | | [MongoDB Atlas](https://www.runsonwhat.com/reverse/mongodb) | Backend & Database | DNS verification records | | | [Sirv](https://www.runsonwhat.com/reverse/sirv) | Media & UI | Website code | | ## Data & Observability | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code | | | [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code | | | [Atlassian Statuspage](https://www.runsonwhat.com/reverse/statuspage) | Monitoring | Custom domain, DNS verification records, Email records | 2022-06 | | [Lucky Orange](https://www.runsonwhat.com/reverse/lucky-orange) | Analytics | Website code | | | [Pendo](https://www.runsonwhat.com/reverse/pendo) | Analytics | DNS verification records | | ## Go-to-market | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code | | | [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code | | | [Microsoft Ads](https://www.runsonwhat.com/reverse/bing-ads) | Ads & Pixels | Website code | | | [HubSpot](https://www.runsonwhat.com/reverse/hubspot) | Sales & CRM | Custom domain, Email records, Website code | 2021-03 | | [Salesforce](https://www.runsonwhat.com/reverse/salesforce) | Sales & CRM | Email records | | | [HubSpot CMS](https://www.runsonwhat.com/reverse/hubspot-cms) | Website & CMS | Custom domain | 2021-03 | | [ChatGPT Ads](https://www.runsonwhat.com/reverse/chatgpt-ads) | Ads & Pixels | Website code | | | [Pardot](https://www.runsonwhat.com/reverse/pardot) | Marketing | DNS verification records, Email records | | | [6sense](https://www.runsonwhat.com/reverse/sixsense) | Sales & CRM | Website code | | | [G2](https://www.runsonwhat.com/reverse/g2) | Marketing | Website code | | | [Qualified](https://www.runsonwhat.com/reverse/qualified) | Sales & CRM | Website code | | ## Company Ops | Tool | Category | Evidence | Since | |---|---|---|---| | [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | Email records, DNS verification records | | | [Apple Business](https://www.runsonwhat.com/reverse/apple) | Workspace | DNS verification records | | | [Atlassian](https://www.runsonwhat.com/reverse/atlassian) | Dev Tools | DNS verification records | | | [Amazon SES](https://www.runsonwhat.com/reverse/ses) | Email Delivery | Email records | | | [Let's Encrypt](https://www.runsonwhat.com/reverse/letsencrypt) | Security & Compliance | DNS records | | | [Exclaimer](https://www.runsonwhat.com/reverse/exclaimer) | Workspace | Email records | | | [KnowBe4](https://www.runsonwhat.com/reverse/knowbe4) | Security & Compliance | DNS verification records | | | [DocuSign](https://www.runsonwhat.com/reverse/docusign) | Finance & Legal | DNS verification records | | | [dmarcian](https://www.runsonwhat.com/reverse/dmarcian) | Security & Compliance | Email records | | | [Amazon Trust Services](https://www.runsonwhat.com/reverse/amazon-trust) | Security & Compliance | DNS records | | | [Miro](https://www.runsonwhat.com/reverse/miro) | Collaboration | DNS verification records | | | [Bitwarden](https://www.runsonwhat.com/reverse/bitwarden) | Security & Compliance | DNS verification records | | | [TrustArc](https://www.runsonwhat.com/reverse/trustarc) | Security & Compliance | Website code | | | [Detectify](https://www.runsonwhat.com/reverse/detectify) | Security & Compliance | DNS verification records | | | [Recruitee](https://www.runsonwhat.com/reverse/recruitee) | People & HR | Custom domain | | ## Recent changes at MadCap Software - 2026-11-06: stopped using [Vimeo](https://www.runsonwhat.com/reverse/vimeo) ## FAQ ### What tools does MadCap Software use? As of November 2026, runsonwhat has found 39 tools at MadCap Software (xyleme.com) in public records. Edge & Hosting: Amazon Route 53 and Microsoft Azure. Application: Wistia, ShareThis and MongoDB Atlas. Data & Observability: Google Analytics, Google Tag Manager and Atlassian Statuspage. Go-to-market: Google Ads, LinkedIn Insight Tag and Microsoft Ads. Company Ops: Microsoft 365, Apple Business and Atlassian. Last checked November 6, 2026. ### What cloud does MadCap Software run on? MadCap Software uses Microsoft Azure for hosting and cloud infrastructure, according to runsonwhat (November 2026). runsonwhat found Microsoft Azure through a subdomain that points at Microsoft Azure and code on xyleme.com, and MadCap Software has used it since at least March 2021. Microsoft Azure is used by 49,949 companies runsonwhat tracks. ### What CRM does MadCap Software use? MadCap Software uses HubSpot for its CRM, alongside Salesforce, 6sense and Qualified, according to runsonwhat (November 2026). runsonwhat found HubSpot through a subdomain that points at HubSpot and email records, and MadCap Software has used it since at least March 2021. HubSpot is used by 97,253 companies runsonwhat tracks. ### What email provider does MadCap Software use? MadCap Software uses Microsoft 365 for email and office software, alongside Apple Business and Exclaimer, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365 and a DNS verification record. Microsoft 365 is used by 729,521 companies runsonwhat tracks. ### What analytics tools does MadCap Software use? MadCap Software uses Google Analytics for analytics, alongside Google Tag Manager, Lucky Orange and Pendo, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on xyleme.com. Google Analytics is used by 904,186 companies runsonwhat tracks. ### What is MadCap Software's website built with? MadCap Software uses HubSpot CMS for its website, according to runsonwhat (November 2026). runsonwhat found HubSpot CMS through a subdomain that points at HubSpot CMS, and MadCap Software has used it since at least March 2021. HubSpot CMS is used by 34,295 companies runsonwhat tracks. ### How long has MadCap Software used HubSpot? MadCap Software has used HubSpot since at least March 2021, going by the first public certificate of the xyleme.com subdomain that points at HubSpot. Other long-running tools at MadCap Software include Microsoft Azure (since March 2021), HubSpot CMS (since March 2021) and Atlassian Statuspage (since June 2022). ### Does MadCap Software use Google Ads? Yes. runsonwhat found Google Ads at MadCap Software through Google Ads code on xyleme.com. Google Ads is a Ads & Pixels tool used by 541,057 companies runsonwhat tracks. ### Has MadCap Software changed tools recently? Yes. On runsonwhat's rechecks, MadCap Software stopped using Vimeo (latest on November 6, 2026). A change counts only between two checks of xyleme.com done the same way. ### Which companies have a tech stack similar to MadCap Software's? The companies with the stacks most like MadCap Software's are MadCap Software, Energy Acuity, Hostaway Opco and Speakap, according to runsonwhat (November 2026). Each shares 15 to 27 tools with MadCap Software, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices. ### How does runsonwhat know what MadCap Software uses? runsonwhat reads public records only. Of the 39 tools at MadCap Software, 14 were found through code on xyleme.com, 14 through DNS records, 5 through email records, 5 through subdomains that point at the vendor and 1 through website configuration files. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and xyleme.com about monthly. --- Source: runsonwhat, https://www.runsonwhat.com/company/xyleme.com (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.