# What does WoolOvers use?

WoolOvers (woolovers.com) shows public evidence of 18 tools, according to runsonwhat (last checked 2026-11-04).

- Industry: Retail
- Size: 51–200 employees
- Based in: Burgess Hill, United Kingdom
- Founded: 1989
- LinkedIn: https://www.linkedin.com/company/woolovers-limited

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | DNS records, Website code |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code |  |
| [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code |  |
| [Adobe Fonts](https://www.runsonwhat.com/reverse/adobe-fonts) | Media & UI | Website code |  |
| [Anthropic](https://www.runsonwhat.com/reverse/anthropic) | AI | DNS verification records |  |
| [OpenAI](https://www.runsonwhat.com/reverse/openai) | AI | DNS verification records |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [Microsoft Clarity](https://www.runsonwhat.com/reverse/clarity) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft Ads](https://www.runsonwhat.com/reverse/bing-ads) | Ads & Pixels | Website code |  |
| [Ometria](https://www.runsonwhat.com/reverse/ometria) | Marketing | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records, Email records |  |
| [reCAPTCHA](https://www.runsonwhat.com/reverse/recaptcha) | Security & Compliance | Website code |  |
| [Cookiebot](https://www.runsonwhat.com/reverse/cookiebot) | Security & Compliance | Website code |  |
| [GlobalSign](https://www.runsonwhat.com/reverse/globalsign) | Security & Compliance | DNS verification records |  |
| [Mimecast](https://www.runsonwhat.com/reverse/mimecast) | Security & Compliance | Email records |  |
| [URIports](https://www.runsonwhat.com/reverse/uriports) | Security & Compliance | Email records |  |

## Recent changes at WoolOvers

- 2026-11-04: started using again [Anthropic](https://www.runsonwhat.com/reverse/anthropic)
- 2026-11-04: started using again [Google Search Console](https://www.runsonwhat.com/reverse/gsc)
- 2026-11-04: started using again [GlobalSign](https://www.runsonwhat.com/reverse/globalsign)
- 2026-11-04: started using again [OpenAI](https://www.runsonwhat.com/reverse/openai)
- 2026-10-30: stopped using [Google Search Console](https://www.runsonwhat.com/reverse/gsc)
- 2026-10-30: stopped using [GlobalSign](https://www.runsonwhat.com/reverse/globalsign)
- 2026-10-30: stopped using [Anthropic](https://www.runsonwhat.com/reverse/anthropic)
- 2026-10-30: stopped using [OpenAI](https://www.runsonwhat.com/reverse/openai)

## FAQ

### What tools does WoolOvers use?

As of November 2026, runsonwhat has found 18 tools at WoolOvers (woolovers.com) in public records. Edge & Hosting: Cloudflare. Application: jQuery, Google Fonts and Adobe Fonts. Data & Observability: Google Analytics, Google Tag Manager and Microsoft Clarity. Go-to-market: Microsoft Ads and Ometria. Company Ops: Microsoft 365, reCAPTCHA and Cookiebot. Last checked November 4, 2026.

### What email provider does WoolOvers use?

WoolOvers uses Microsoft 365 for email and office software, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365 and email records. Microsoft 365 is used by 728,378 companies runsonwhat tracks.

### What analytics tools does WoolOvers use?

WoolOvers uses Google Analytics for analytics, alongside Google Tag Manager and Microsoft Clarity, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on woolovers.com. Google Analytics is used by 904,724 companies runsonwhat tracks.

### What marketing software does WoolOvers use?

WoolOvers uses Ometria for marketing, according to runsonwhat (November 2026). runsonwhat found Ometria through Ometria code on woolovers.com. Ometria is used by 181 companies runsonwhat tracks.

### Does WoolOvers use jQuery?

Yes. runsonwhat found jQuery at WoolOvers through jQuery code on woolovers.com. jQuery is a Frontend tool used by 928,320 companies runsonwhat tracks.

### Does WoolOvers use AI tools?

Yes. runsonwhat has found Anthropic and OpenAI at WoolOvers; Anthropic, for example, through a DNS verification record for Anthropic. AI services called only from servers leave no public trace, so WoolOvers may use more AI tools than these.

### Has WoolOvers changed tools recently?

Yes. On runsonwhat's rechecks, WoolOvers started using Anthropic, Google Search Console and GlobalSign (latest on November 4, 2026) and stopped using Google Search Console, GlobalSign and Anthropic (latest on October 30, 2026). A change counts only between two checks of woolovers.com done the same way.

### Which companies have a tech stack similar to WoolOvers's?

The companies with the stacks most like WoolOvers' are Wolf & Badger, Biscuiteers, Vapestore and SevenStore, according to runsonwhat (November 2026). Each shares 6 to 11 tools with WoolOvers, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what WoolOvers uses?

runsonwhat reads public records only. Of the 18 tools at WoolOvers, 10 were found through code on woolovers.com, 6 through DNS records and 2 through email records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and woolovers.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/woolovers.com (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
