# What does Web to Spec use?

Web to Spec (webfactory.bg) shows public evidence of 16 tools, according to runsonwhat (last checked 2026-10-30).

- Industry: Software
- Size: 11–50 employees
- Based in: София / Sofija, Bulgaria
- Founded: 1999
- LinkedIn: https://www.linkedin.com/company/webtospec

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code |  |
| [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code |  |
| [Font Awesome](https://www.runsonwhat.com/reverse/fontawesome) | Media & UI | Website code |  |
| [Vimeo](https://www.runsonwhat.com/reverse/vimeo) | Media & UI | Website code |  |
| [YouTube](https://www.runsonwhat.com/reverse/youtube) | Media & UI | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Hotjar](https://www.runsonwhat.com/reverse/hotjar) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [WordPress](https://www.runsonwhat.com/reverse/wordpress) | Website & CMS | Website code |  |
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code |  |
| [HubSpot](https://www.runsonwhat.com/reverse/hubspot) | Sales & CRM | Website code |  |
| [Rank Math](https://www.runsonwhat.com/reverse/rankmath) | Website & CMS | Website code |  |
| [TikTok Pixel](https://www.runsonwhat.com/reverse/tiktok-pixel) | Ads & Pixels | Website code |  |
| [Apollo.io](https://www.runsonwhat.com/reverse/apollo) | Sales & CRM | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cookiebot](https://www.runsonwhat.com/reverse/cookiebot) | Security & Compliance | Website code |  |

## FAQ

### What tools does Web to Spec use?

As of November 2026, runsonwhat has found 16 tools at Web to Spec (webfactory.bg) in public records. Application: jQuery, Google Fonts and Font Awesome. Data & Observability: Google Analytics and Hotjar. Go-to-market: WordPress, Meta Pixel and HubSpot. Company Ops: Cookiebot. Last checked October 30, 2026.

### What CRM does Web to Spec use?

Web to Spec uses HubSpot for its CRM, alongside Apollo.io, according to runsonwhat (November 2026). runsonwhat found HubSpot through HubSpot code on webfactory.bg. HubSpot is used by 96,486 companies runsonwhat tracks.

### What analytics tools does Web to Spec use?

Web to Spec uses Google Analytics for analytics, alongside Hotjar, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on webfactory.bg. Google Analytics is used by 906,063 companies runsonwhat tracks.

### What is Web to Spec's website built with?

Web to Spec uses WordPress for its website, alongside Rank Math, according to runsonwhat (November 2026). runsonwhat found WordPress through WordPress code on webfactory.bg. WordPress is used by 607,079 companies runsonwhat tracks.

### Does Web to Spec use jQuery?

Yes. runsonwhat found jQuery at Web to Spec through jQuery code on webfactory.bg. jQuery is a Frontend tool used by 929,880 companies runsonwhat tracks.

### How does runsonwhat know what Web to Spec uses?

runsonwhat reads public records only. Of the 16 tools at Web to Spec, 14 were found through code on webfactory.bg, 1 through DNS records and 1 through website configuration files. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and webfactory.bg about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/webfactory.bg (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.