# What does WARF use? WARF (warf.org) shows public evidence of 29 tools, according to runsonwhat (last checked 2026-10-08). - Industry: Non-profit Organization Management - Size: 51–200 employees - Based in: Madison, United States - Founded: 1925 - LinkedIn: https://www.linkedin.com/company/wisconsin-alumni-research-foundation ## Edge & Hosting | Tool | Category | Evidence | Since | |---|---|---|---| | [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | DNS records, Website code | | ## Application | Tool | Category | Evidence | Since | |---|---|---|---| | [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code | | | [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code | | | [Font Awesome](https://www.runsonwhat.com/reverse/fontawesome) | Media & UI | Website code | | | [YouTube](https://www.runsonwhat.com/reverse/youtube) | Media & UI | Website code | | ## Data & Observability | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code | | | [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code | | | [Microsoft Clarity](https://www.runsonwhat.com/reverse/clarity) | Analytics | Website code | | | [Matomo](https://www.runsonwhat.com/reverse/matomo) | Analytics | Website code | | ## Go-to-market | Tool | Category | Evidence | Since | |---|---|---|---| | [WordPress](https://www.runsonwhat.com/reverse/wordpress) | Website & CMS | Website code | | | [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code | | | [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code | | | [Zoho](https://www.runsonwhat.com/reverse/zoho) | Sales & CRM | DNS verification records, Email records, Website code | | | [Microsoft Xandr](https://www.runsonwhat.com/reverse/xandr) | Ads & Pixels | Website code | | | [Salesforce](https://www.runsonwhat.com/reverse/salesforce) | Sales & CRM | Email records, Website code | | | [Pardot](https://www.runsonwhat.com/reverse/pardot) | Marketing | Custom domain, DNS verification records, Email records, Website code | | | [The Trade Desk](https://www.runsonwhat.com/reverse/tradedesk) | Ads & Pixels | Website code | | | [ZoomInfo](https://www.runsonwhat.com/reverse/zoominfo) | Sales & CRM | Website code | | | [Constant Contact](https://www.runsonwhat.com/reverse/constantcontact) | Marketing | Email records, Website code | | | [Dealfront](https://www.runsonwhat.com/reverse/leadfeeder) | Sales & CRM | Website code | | | [Simpli.fi](https://www.runsonwhat.com/reverse/simplifi) | Ads & Pixels | Website code | | | [Leadinfo](https://www.runsonwhat.com/reverse/leadinfo) | Sales & CRM | Website code | | | [Visitor Queue](https://www.runsonwhat.com/reverse/visitorqueue) | Sales & CRM | Website code | | ## Company Ops | Tool | Category | Evidence | Since | |---|---|---|---| | [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | Email records, DNS verification records, Website code | | | [Google Workspace](https://www.runsonwhat.com/reverse/google-workspace) | Workspace | DNS verification records | | | [reCAPTCHA](https://www.runsonwhat.com/reverse/recaptcha) | Security & Compliance | Website code | | | [Apple Business](https://www.runsonwhat.com/reverse/apple) | Workspace | DNS verification records | | | [Postmark](https://www.runsonwhat.com/reverse/postmark) | Email Delivery | Email records | | ## FAQ ### What tools does WARF use? As of October 2026, runsonwhat has found 29 tools at WARF (warf.org) in public records. Edge & Hosting: Cloudflare. Application: jQuery, Google Fonts and Font Awesome. Data & Observability: Google Analytics, Google Tag Manager and Microsoft Clarity. Go-to-market: WordPress, Google Ads and LinkedIn Insight Tag. Company Ops: Microsoft 365, Google Workspace and reCAPTCHA. Last checked October 8, 2026. ### What CRM does WARF use? WARF uses Zoho for its CRM, alongside Salesforce, ZoomInfo and Dealfront, according to runsonwhat (October 2026). runsonwhat found Zoho through a DNS verification record for Zoho and email records. Zoho is used by 61,548 companies runsonwhat tracks. ### What email provider does WARF use? WARF uses Microsoft 365 for email and office software, alongside Google Workspace and Apple Business, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365 and a DNS verification record. Microsoft 365 is used by 700,596 companies runsonwhat tracks. ### What analytics tools does WARF use? WARF uses Google Analytics for analytics, alongside Google Tag Manager, Microsoft Clarity and Matomo, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on warf.org. Google Analytics is used by 850,248 companies runsonwhat tracks. ### What is WARF's website built with? WARF uses WordPress for its website, according to runsonwhat (October 2026). runsonwhat found WordPress through WordPress code on warf.org. WordPress is used by 581,264 companies runsonwhat tracks. ### What marketing software does WARF use? WARF uses Pardot for marketing, alongside Constant Contact, according to runsonwhat (October 2026). runsonwhat found Pardot through a subdomain that points at Pardot and a DNS verification record. Pardot is used by 19,827 companies runsonwhat tracks. ### Does WARF use jQuery? Yes. runsonwhat found jQuery at WARF through jQuery code on warf.org. jQuery is a Frontend tool used by 895,811 companies runsonwhat tracks. ### Which companies have a tech stack similar to WARF's? The companies with the stacks most like WARF's are Boomerangfx, Hunch, Hascall Steel Company and ProPulse®—a Schieffer Company, according to runsonwhat (October 2026). Each shares 12 to 15 tools with WARF, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices. ### How does runsonwhat know what WARF uses? runsonwhat reads public records only. Of the 29 tools at WARF, 19 were found through code on warf.org, 5 through DNS records, 4 through email records and 1 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and warf.org about monthly. --- Source: runsonwhat, https://www.runsonwhat.com/company/warf.org (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.