# What does Wall Theory use? Wall Theory (walltheory.com) shows public evidence of 25 tools, according to runsonwhat (last checked 2026-11-03). - Industry: Building Materials - Size: 11–50 employees - Based in: Edmonton, Canada - LinkedIn: https://www.linkedin.com/company/walltheory ## Edge & Hosting | Tool | Category | Evidence | Since | |---|---|---|---| | [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | Website code | | | [GoDaddy](https://www.runsonwhat.com/reverse/godaddy) | DNS | Custom domain, DNS records, Website code | | | [Bunny.net](https://www.runsonwhat.com/reverse/bunny) | CDN & Edge | Website code | | ## Application | Tool | Category | Evidence | Since | |---|---|---|---| | [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code | | | [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code | | | [GSAP](https://www.runsonwhat.com/reverse/gsap) | Media & UI | Website code | | | [React](https://www.runsonwhat.com/reverse/react) | Frontend | Website code | | | [Tailwind CSS](https://www.runsonwhat.com/reverse/tailwind) | Frontend | Website code | | | [Vue.js](https://www.runsonwhat.com/reverse/vue) | Frontend | Website code | | | [OpenAI](https://www.runsonwhat.com/reverse/openai) | AI | DNS verification records | | ## Data & Observability | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code | | | [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code | | ## Go-to-market | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code | | | [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code | | | [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code | | | [Mailchimp](https://www.runsonwhat.com/reverse/mailchimp) | Marketing | Website code | | | [Shopify](https://www.runsonwhat.com/reverse/shopify) | Website & CMS | Custom domain, Email records, DNS records, Website code | | | [Klaviyo](https://www.runsonwhat.com/reverse/klaviyo) | Marketing | DNS verification records, Website code | | | [Yotpo](https://www.runsonwhat.com/reverse/yotpo) | Marketing | Website code | | | [Saleshandy](https://www.runsonwhat.com/reverse/saleshandy) | Sales & CRM | Custom domain | | ## Company Ops | Tool | Category | Evidence | Since | |---|---|---|---| | [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | Email records | | | [SendGrid](https://www.runsonwhat.com/reverse/sendgrid) | Email Delivery | Email records | | | [Proofpoint](https://www.runsonwhat.com/reverse/proofpoint) | Security & Compliance | Email records | | ## FAQ ### What tools does Wall Theory use? As of November 2026, runsonwhat has found 25 tools at Wall Theory (walltheory.com) in public records. Edge & Hosting: Cloudflare, GoDaddy and Bunny.net. Application: jQuery, Google Fonts and GSAP. Data & Observability: Google Analytics and Google Tag Manager. Go-to-market: Google Ads, Meta Pixel and LinkedIn Insight Tag. Company Ops: Microsoft 365, SendGrid and Proofpoint. Last checked November 3, 2026. ### What sales tools does Wall Theory use? The sales tools runsonwhat has found at Wall Theory are Saleshandy (November 2026); no CRM shows up in Wall Theory's public records. runsonwhat found Saleshandy through a subdomain that points at Saleshandy. Saleshandy is used by 119 companies runsonwhat tracks. ### What email provider does Wall Theory use? Wall Theory uses Microsoft 365 for email and office software, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365. Microsoft 365 is used by 727,722 companies runsonwhat tracks. ### What analytics tools does Wall Theory use? Wall Theory uses Google Analytics for analytics, alongside Google Tag Manager, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on walltheory.com. Google Analytics is used by 905,454 companies runsonwhat tracks. ### What is Wall Theory's website built with? Wall Theory uses Shopify for its website, according to runsonwhat (November 2026). runsonwhat found Shopify through a subdomain that points at Shopify and email records. Shopify is used by 61,190 companies runsonwhat tracks. ### What marketing software does Wall Theory use? Wall Theory uses Mailchimp for marketing, alongside Klaviyo and Yotpo, according to runsonwhat (November 2026). runsonwhat found Mailchimp through Mailchimp code on walltheory.com. Mailchimp is used by 118,374 companies runsonwhat tracks. ### Does Wall Theory use jQuery? Yes. runsonwhat found jQuery at Wall Theory through jQuery code on walltheory.com. jQuery is a Frontend tool used by 929,192 companies runsonwhat tracks. ### Does Wall Theory use AI tools? Yes. runsonwhat has found OpenAI at Wall Theory; OpenAI, for example, through a DNS verification record for OpenAI. AI services called only from servers leave no public trace, so Wall Theory may use more AI tools than these. ### Which companies have a tech stack similar to Wall Theory's? The companies with the stacks most like Wall Theory's are Routine, FreedomDev, Ranking Frog and LAP, according to runsonwhat (November 2026). Each shares 4 to 11 tools with Wall Theory, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices. ### How does runsonwhat know what Wall Theory uses? runsonwhat reads public records only. Of the 25 tools at Wall Theory, 15 were found through code on walltheory.com, 3 through DNS records, 3 through email records, 3 through subdomains that point at the vendor and 1 through website configuration files. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and walltheory.com about monthly. --- Source: runsonwhat, https://www.runsonwhat.com/company/walltheory.com (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.