# What does Vrbo use? Vrbo (vrbo.com) shows public evidence of 34 tools, according to runsonwhat (last checked 2026-10-20). ## Edge & Hosting | Tool | Category | Evidence | Since | |---|---|---|---| | [Akamai](https://www.runsonwhat.com/reverse/akamai) | CDN & Edge | Custom domain, Website code | 2016-07 | | [NS1](https://www.runsonwhat.com/reverse/ns1) | DNS | DNS records | | ## Application | Tool | Category | Evidence | Since | |---|---|---|---| | [React](https://www.runsonwhat.com/reverse/react) | Frontend | Website code | | | [Okta](https://www.runsonwhat.com/reverse/okta) | Auth & Identity | Custom domain | 2023-03 | ## Data & Observability | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code | | | [Datadog](https://www.runsonwhat.com/reverse/datadog) | Monitoring | Website code | | | [Mixpanel](https://www.runsonwhat.com/reverse/mixpanel) | Analytics | DNS verification records, Website code | | ## Go-to-market | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code | | | [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | DNS verification records, Website code | | | [Microsoft Ads](https://www.runsonwhat.com/reverse/bing-ads) | Ads & Pixels | Website code | | | [Mailchimp](https://www.runsonwhat.com/reverse/mailchimp) | Marketing | Email records, Website code | | | [Microsoft Xandr](https://www.runsonwhat.com/reverse/xandr) | Ads & Pixels | Website code | | | [Salesforce](https://www.runsonwhat.com/reverse/salesforce) | Sales & CRM | Custom domain, Email records, Website code | 2020-07 | | [The Trade Desk](https://www.runsonwhat.com/reverse/tradedesk) | Ads & Pixels | Website code | | | [Apollo.io](https://www.runsonwhat.com/reverse/apollo) | Sales & CRM | Website code | | | [Marketo](https://www.runsonwhat.com/reverse/marketo) | Marketing | Custom domain, Email records | 2020-11 | | [Salesforce Marketing Cloud](https://www.runsonwhat.com/reverse/sfmc) | Marketing | Custom domain | 2021-04 | | [Short.io](https://www.runsonwhat.com/reverse/short-io) | Marketing | Custom domain | 2025-12 | | [MessageGears](https://www.runsonwhat.com/reverse/messagegears) | Marketing | Custom domain | | ## Company Ops | Tool | Category | Evidence | Since | |---|---|---|---| | [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | Email records, DNS verification records | | | [SendGrid](https://www.runsonwhat.com/reverse/sendgrid) | Email Delivery | Custom domain, Email records | | | [Apple Business](https://www.runsonwhat.com/reverse/apple) | Workspace | DNS verification records | | | [Atlassian](https://www.runsonwhat.com/reverse/atlassian) | Dev Tools | DNS verification records | | | [Mailchimp Transactional](https://www.runsonwhat.com/reverse/mandrill) | Email Delivery | Email records | | | [OneTrust](https://www.runsonwhat.com/reverse/onetrust) | Security & Compliance | Website code | | | [Adobe](https://www.runsonwhat.com/reverse/adobe) | Collaboration | DNS verification records | | | [DocuSign](https://www.runsonwhat.com/reverse/docusign) | Finance & Legal | DNS verification records, Website code | | | [dmarcian](https://www.runsonwhat.com/reverse/dmarcian) | Security & Compliance | Email records | | | [Miro](https://www.runsonwhat.com/reverse/miro) | Collaboration | DNS verification records | | | [Slack](https://www.runsonwhat.com/reverse/slack) | Collaboration | DNS verification records | | | [Smartsheet](https://www.runsonwhat.com/reverse/smartsheet) | Collaboration | DNS verification records | | | [Dropbox](https://www.runsonwhat.com/reverse/dropbox) | Collaboration | DNS verification records, Website code | | | [Commanders Act](https://www.runsonwhat.com/reverse/commanders-act) | Security & Compliance | Website code | | ## Recent changes at Vrbo - 2026-10-20: stopped using [GlobalSign](https://www.runsonwhat.com/reverse/globalsign) - 2026-10-09: started using [MessageGears](https://www.runsonwhat.com/reverse/messagegears) ## FAQ ### What tools does Vrbo use? As of October 2026, runsonwhat has found 34 tools at Vrbo (vrbo.com) in public records. Edge & Hosting: Akamai and NS1. Application: React and Okta. Data & Observability: Google Analytics, Datadog and Mixpanel. Go-to-market: Google Ads, Meta Pixel and Microsoft Ads. Company Ops: Microsoft 365, SendGrid and Apple Business. Last checked October 20, 2026. ### What CRM does Vrbo use? Vrbo uses Salesforce for its CRM, alongside Apollo.io, according to runsonwhat (October 2026). runsonwhat found Salesforce through a subdomain that points at Salesforce and email records, and Vrbo has used it since at least July 2020. Salesforce is used by 33,934 companies runsonwhat tracks. ### What email provider does Vrbo use? Vrbo uses Microsoft 365 for email and office software, alongside Apple Business, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365 and a DNS verification record. Microsoft 365 is used by 709,023 companies runsonwhat tracks. ### What analytics tools does Vrbo use? Vrbo uses Google Analytics for analytics, alongside Mixpanel, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on vrbo.com. Google Analytics is used by 874,296 companies runsonwhat tracks. ### What marketing software does Vrbo use? Vrbo uses Mailchimp for marketing, alongside Marketo, Salesforce Marketing Cloud and Short.io, according to runsonwhat (October 2026). runsonwhat found Mailchimp through email records that authorize Mailchimp and code on vrbo.com. Mailchimp is used by 114,646 companies runsonwhat tracks. ### What does Vrbo use for login and identity? Vrbo uses Okta for sign-in and identity, according to runsonwhat (October 2026). runsonwhat found Okta through a subdomain that points at Okta, and Vrbo has used it since at least March 2023. Okta is used by 1,865 companies runsonwhat tracks. ### How long has Vrbo used Akamai? Vrbo has used Akamai since at least July 2016, going by the first public certificate of the vrbo.com subdomain that points at Akamai. Other long-running tools at Vrbo include Salesforce (since July 2020), Marketo (since November 2020) and Salesforce Marketing Cloud (since April 2021). ### Does Vrbo use Google Ads? Yes. runsonwhat found Google Ads at Vrbo through Google Ads code on vrbo.com. Google Ads is a Ads & Pixels tool used by 491,717 companies runsonwhat tracks. ### Has Vrbo changed tools recently? Yes. On runsonwhat's rechecks, Vrbo started using MessageGears (latest on October 9, 2026) and stopped using GlobalSign (latest on October 20, 2026). A change counts only between two checks of vrbo.com done the same way. ### Which companies have a tech stack similar to Vrbo's? The companies with the stacks most like Vrbo's are Carrentals.com, Homeaway Deutschland, Caradisiac and ASSU 2000, according to runsonwhat (October 2026). Each shares 5 to 19 tools with Vrbo, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices. ### How does runsonwhat know what Vrbo uses? runsonwhat reads public records only. Of the 34 tools at Vrbo, 12 were found through DNS records, 10 through code on vrbo.com, 8 through subdomains that point at the vendor and 4 through email records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and vrbo.com about monthly. --- Source: runsonwhat, https://www.runsonwhat.com/company/vrbo.com (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.