# What does Viator use?

Viator (viator.com) shows public evidence of 45 tools, according to runsonwhat (last checked 2026-10-20).

- Industry: Online Travel Agency
- Size: 201–1,000 employees
- Based in: Needham Heights, United States
- Founded: 1995
- LinkedIn: https://www.linkedin.com/company/viator

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | Website code |  |
| [Amazon Web Services](https://www.runsonwhat.com/reverse/aws) | Hosting & Cloud | Custom domain, Website code |  |
| [Amazon Route 53](https://www.runsonwhat.com/reverse/route53) | DNS | DNS records |  |
| [Fastly](https://www.runsonwhat.com/reverse/fastly) | CDN & Edge | Custom domain, DNS records |  |
| [Amazon CloudFront](https://www.runsonwhat.com/reverse/cloudfront) | CDN & Edge | Custom domain |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [React](https://www.runsonwhat.com/reverse/react) | Frontend | Website code |  |
| [Lottie](https://www.runsonwhat.com/reverse/lottie) | Media & UI | Website code |  |
| [Firebase](https://www.runsonwhat.com/reverse/firebase) | Backend & Database | DNS records |  |
| [Perplexity](https://www.runsonwhat.com/reverse/perplexity) | AI | DNS verification records |  |
| [Bland AI](https://www.runsonwhat.com/reverse/bland) | AI | Certificate records | 2026-08 |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [Microsoft Clarity](https://www.runsonwhat.com/reverse/clarity) | Analytics | Website code |  |
| [Qualtrics](https://www.runsonwhat.com/reverse/qualtrics) | Analytics | Website code |  |
| [Rootly](https://www.runsonwhat.com/reverse/rootly) | Monitoring | Custom domain |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | DNS verification records, Website code |  |
| [Microsoft Ads](https://www.runsonwhat.com/reverse/bing-ads) | Ads & Pixels | Website code |  |
| [Mailchimp](https://www.runsonwhat.com/reverse/mailchimp) | Marketing | Email records |  |
| [TikTok Pixel](https://www.runsonwhat.com/reverse/tiktok-pixel) | Ads & Pixels | Website code |  |
| [Microsoft Xandr](https://www.runsonwhat.com/reverse/xandr) | Ads & Pixels | Website code |  |
| [Pinterest](https://www.runsonwhat.com/reverse/pinterest) | Ads & Pixels | Website code |  |
| [Salesforce](https://www.runsonwhat.com/reverse/salesforce) | Sales & CRM | Email records, Website code |  |
| [X Ads](https://www.runsonwhat.com/reverse/x-ads) | Ads & Pixels | Website code |  |
| [ChatGPT Ads](https://www.runsonwhat.com/reverse/chatgpt-ads) | Ads & Pixels | Website code |  |
| [The Trade Desk](https://www.runsonwhat.com/reverse/tradedesk) | Ads & Pixels | Website code |  |
| [Yandex Webmaster](https://www.runsonwhat.com/reverse/yandex) | Marketing | DNS verification records |  |
| [Criteo](https://www.runsonwhat.com/reverse/criteo) | Ads & Pixels | Website code |  |
| [Reddit Ads](https://www.runsonwhat.com/reverse/reddit-ads) | Ads & Pixels | Website code |  |
| [Amazon Advertising](https://www.runsonwhat.com/reverse/amazon-advertising) | Ads & Pixels | Website code |  |
| [Snap Pixel](https://www.runsonwhat.com/reverse/snap-pixel) | Ads & Pixels | Website code |  |
| [Marketo](https://www.runsonwhat.com/reverse/marketo) | Marketing | Email records |  |
| [ID5](https://www.runsonwhat.com/reverse/id5) | Ads & Pixels | Website code |  |
| [Rokt](https://www.runsonwhat.com/reverse/rokt) | Marketing | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records, Email records |  |
| [Google Workspace](https://www.runsonwhat.com/reverse/google-workspace) | Workspace | Email records |  |
| [Atlassian](https://www.runsonwhat.com/reverse/atlassian) | Dev Tools | DNS verification records |  |
| [Amazon SES](https://www.runsonwhat.com/reverse/ses) | Email Delivery | Email records, Website code |  |
| [GlobalSign](https://www.runsonwhat.com/reverse/globalsign) | Security & Compliance | DNS verification records |  |
| [OneTrust](https://www.runsonwhat.com/reverse/onetrust) | Security & Compliance | Website code |  |
| [Miro](https://www.runsonwhat.com/reverse/miro) | Collaboration | DNS verification records |  |
| [SparkPost](https://www.runsonwhat.com/reverse/sparkpost) | Email Delivery | Custom domain |  |
| [DataDome](https://www.runsonwhat.com/reverse/datadome) | Security & Compliance | DNS verification records, Custom domain, Website code |  |
| [Riskified](https://www.runsonwhat.com/reverse/riskified) | Security & Compliance | Website code |  |

## FAQ

### What tools does Viator use?

As of October 2026, runsonwhat has found 45 tools at Viator (viator.com) in public records. Edge & Hosting: Cloudflare, Amazon Web Services and Amazon Route 53. Application: React, Lottie and Firebase. Data & Observability: Google Analytics, Google Tag Manager and Microsoft Clarity. Go-to-market: Google Ads, Meta Pixel and Microsoft Ads. Company Ops: Microsoft 365, Google Workspace and Atlassian. Last checked October 20, 2026.

### What cloud does Viator run on?

Viator uses Amazon Web Services for hosting and cloud infrastructure, according to runsonwhat (October 2026). runsonwhat found Amazon Web Services through a subdomain that points at Amazon Web Services and code on viator.com. Amazon Web Services is used by 145,618 companies runsonwhat tracks.

### What CRM does Viator use?

Viator uses Salesforce for its CRM, according to runsonwhat (October 2026). runsonwhat found Salesforce through email records that authorize Salesforce and code on viator.com. Salesforce is used by 34,025 companies runsonwhat tracks.

### What email provider does Viator use?

Viator uses Microsoft 365 for email and office software, alongside Google Workspace, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365 and email records. Microsoft 365 is used by 710,126 companies runsonwhat tracks.

### What analytics tools does Viator use?

Viator uses Google Analytics for analytics, alongside Google Tag Manager, Microsoft Clarity and Qualtrics, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on viator.com. Google Analytics is used by 878,470 companies runsonwhat tracks.

### What marketing software does Viator use?

Viator uses Mailchimp for marketing, alongside Yandex Webmaster, Marketo and Rokt, according to runsonwhat (October 2026). runsonwhat found Mailchimp through email records that authorize Mailchimp. Mailchimp is used by 114,919 companies runsonwhat tracks.

### How long has Viator used Bland AI?

Viator has used Bland AI since at least August 2026, going by the first public certificate of the viator.com subdomain that points at Bland AI.

### Does Viator use Cloudflare?

Yes. runsonwhat found Cloudflare at Viator through Cloudflare code on viator.com. Cloudflare is a CDN & Edge tool used by 702,509 companies runsonwhat tracks.

### Does Viator use AI tools?

Yes. runsonwhat has found Perplexity and Bland AI at Viator; Perplexity, for example, through a DNS verification record for Perplexity. AI services called only from servers leave no public trace, so Viator may use more AI tools than these.

### Which companies have a tech stack similar to Viator's?

The companies with the stacks most like Viator's are Backcountry.com, Constant Contact, Gallup.com and Bokun, according to runsonwhat (October 2026). Each shares 14 to 22 tools with Viator, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what Viator uses?

runsonwhat reads public records only. Of the 45 tools at Viator, 23 were found through code on viator.com, 11 through DNS records, 5 through email records, 5 through subdomains that point at the vendor and 1 through certificate records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and viator.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/viator.com (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
