# What does Varicent use? Varicent (varicent.com) shows public evidence of 46 tools, according to runsonwhat (last checked 2026-11-14). - Industry: Software - Size: 201–1,000 employees - Based in: Toronto, Canada - Founded: 2003 - LinkedIn: https://www.linkedin.com/company/varicent ## Edge & Hosting | Tool | Category | Evidence | Since | |---|---|---|---| | [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | Website code | | | [Amazon Web Services](https://www.runsonwhat.com/reverse/aws) | Hosting & Cloud | Website code | | | [Amazon Route 53](https://www.runsonwhat.com/reverse/route53) | DNS | DNS records | | | [Fastly](https://www.runsonwhat.com/reverse/fastly) | CDN & Edge | DNS records | | ## Application | Tool | Category | Evidence | Since | |---|---|---|---| | [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code | | | [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code | | | [Font Awesome](https://www.runsonwhat.com/reverse/fontawesome) | Media & UI | Website code | | | [YouTube](https://www.runsonwhat.com/reverse/youtube) | Media & UI | Website code | | | [Anthropic](https://www.runsonwhat.com/reverse/anthropic) | AI | DNS verification records | | | [Auth0](https://www.runsonwhat.com/reverse/auth0) | Auth & Identity | Custom domain, Website config | | | [Motion](https://www.runsonwhat.com/reverse/framer-motion) | Media & UI | Website code | | ## Data & Observability | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code | | | [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code | | | [Hotjar](https://www.runsonwhat.com/reverse/hotjar) | Analytics | Website code | | | [web-vitals](https://www.runsonwhat.com/reverse/web-vitals) | Monitoring | Website code | | | [VWO](https://www.runsonwhat.com/reverse/vwo) | Flags & Experiments | Website code | | | [Dynatrace](https://www.runsonwhat.com/reverse/dynatrace) | Monitoring | DNS verification records | | | [Dreamdata](https://www.runsonwhat.com/reverse/dreamdata) | Analytics | Website code | | ## Go-to-market | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code | | | [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | DNS verification records, Website code | | | [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code | | | [Microsoft Ads](https://www.runsonwhat.com/reverse/bing-ads) | Ads & Pixels | Website code | | | [HubSpot](https://www.runsonwhat.com/reverse/hubspot) | Sales & CRM | Custom domain, Email records, Website code | 2021-04 | | [Zendesk](https://www.runsonwhat.com/reverse/zendesk) | Support & Docs | Custom domain, Email records, Website code | | | [Salesforce](https://www.runsonwhat.com/reverse/salesforce) | Sales & CRM | Email records, Website code | | | [HubSpot CMS](https://www.runsonwhat.com/reverse/hubspot-cms) | Website & CMS | Custom domain, Website code | | | [ChatGPT Ads](https://www.runsonwhat.com/reverse/chatgpt-ads) | Ads & Pixels | Website code | | | [Elfsight](https://www.runsonwhat.com/reverse/elfsight) | Marketing | Website code | | | [ClickCease](https://www.runsonwhat.com/reverse/clickcease) | Ads & Pixels | Website code | | | [6sense](https://www.runsonwhat.com/reverse/sixsense) | Sales & CRM | Website code | | | [G2](https://www.runsonwhat.com/reverse/g2) | Marketing | Website code | | | [Qualified](https://www.runsonwhat.com/reverse/qualified) | Sales & CRM | Website code | | | [Gainsight](https://www.runsonwhat.com/reverse/gainsight) | Sales & CRM | Custom domain | 2023-05 | ## Company Ops | Tool | Category | Evidence | Since | |---|---|---|---| | [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | Email records, Website code | | | [SendGrid](https://www.runsonwhat.com/reverse/sendgrid) | Email Delivery | Email records | | | [Apple Business](https://www.runsonwhat.com/reverse/apple) | Workspace | DNS verification records | | | [Atlassian](https://www.runsonwhat.com/reverse/atlassian) | Dev Tools | DNS verification records | | | [Amazon SES](https://www.runsonwhat.com/reverse/ses) | Email Delivery | Email records, Website code | | | [Mailchimp Transactional](https://www.runsonwhat.com/reverse/mandrill) | Email Delivery | DNS verification records, Email records | | | [dmarcian](https://www.runsonwhat.com/reverse/dmarcian) | Security & Compliance | Email records | | | [1Password](https://www.runsonwhat.com/reverse/1password) | Security & Compliance | DNS verification records | | | [Jamf](https://www.runsonwhat.com/reverse/jamf) | Security & Compliance | DNS verification records | | | [Cursor](https://www.runsonwhat.com/reverse/cursor) | Dev Tools | DNS verification records | | | [Docebo](https://www.runsonwhat.com/reverse/docebo) | People & HR | Email records | | ## Recent changes at Varicent - 2026-11-06: started using [Fastly](https://www.runsonwhat.com/reverse/fastly) ## FAQ ### What tools does Varicent use? As of November 2026, runsonwhat has found 46 tools at Varicent (varicent.com) in public records. Edge & Hosting: Cloudflare, Amazon Web Services and Amazon Route 53. Application: jQuery, Google Fonts and Font Awesome. Data & Observability: Google Analytics, Google Tag Manager and Hotjar. Go-to-market: Google Ads, Meta Pixel and LinkedIn Insight Tag. Company Ops: Microsoft 365, SendGrid and Apple Business. Last checked November 14, 2026. ### What cloud does Varicent run on? Varicent uses Amazon Web Services for hosting and cloud infrastructure, according to runsonwhat (November 2026). runsonwhat found Amazon Web Services through Amazon Web Services code on varicent.com. Amazon Web Services is used by 147,740 companies runsonwhat tracks. ### What CRM does Varicent use? Varicent uses HubSpot for its CRM, alongside Salesforce, 6sense and Qualified, according to runsonwhat (November 2026). runsonwhat found HubSpot through a subdomain that points at HubSpot and email records, and Varicent has used it since at least April 2021. HubSpot is used by 98,239 companies runsonwhat tracks. ### What email provider does Varicent use? Varicent uses Microsoft 365 for email and office software, alongside Apple Business, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365 and code on varicent.com. Microsoft 365 is used by 739,099 companies runsonwhat tracks. ### What does Varicent use for customer support? Varicent uses Zendesk for customer support and documentation, according to runsonwhat (November 2026). runsonwhat found Zendesk through a subdomain that points at Zendesk and email records. Zendesk is used by 43,918 companies runsonwhat tracks. ### What analytics tools does Varicent use? Varicent uses Google Analytics for analytics, alongside Google Tag Manager, Hotjar and Dreamdata, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on varicent.com. Google Analytics is used by 904,848 companies runsonwhat tracks. ### How long has Varicent used HubSpot? Varicent has used HubSpot since at least April 2021, going by the first public certificate of the varicent.com subdomain that points at HubSpot. Other long-running tools at Varicent include Gainsight (since May 2023). ### Does Varicent use jQuery? Yes. runsonwhat found jQuery at Varicent through jQuery code on varicent.com. jQuery is a Frontend tool used by 927,638 companies runsonwhat tracks. ### Does Varicent use AI tools? Yes. runsonwhat has found Anthropic at Varicent; Anthropic, for example, through a DNS verification record for Anthropic. AI services called only from servers leave no public trace, so Varicent may use more AI tools than these. ### Has Varicent changed tools recently? Yes. On runsonwhat's rechecks, Varicent started using Fastly (latest on November 6, 2026). A change counts only between two checks of varicent.com done the same way. ### Which companies have a tech stack similar to Varicent's? The companies with the stacks most like Varicent's are Iterable, Miro, RELEX Solutions and McLean & Company, according to runsonwhat (November 2026). Each shares 20 to 28 tools with Varicent, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices. ### How does runsonwhat know what Varicent uses? runsonwhat reads public records only. Of the 46 tools at Varicent, 22 were found through code on varicent.com, 12 through DNS records, 6 through email records, 5 through subdomains that point at the vendor and 1 through website configuration files. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and varicent.com about monthly. --- Source: runsonwhat, https://www.runsonwhat.com/company/varicent.com (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.