# What does Valpak Direct Marketing Systems, LLC use?

Valpak Direct Marketing Systems, LLC (valpak.com) shows public evidence of 22 tools, according to runsonwhat (last checked 2026-10-10).

- Industry: Direct Marketing
- Based in: St Petersburg, FL, United States
- Founded: 1968
- LinkedIn: https://www.linkedin.com/company/valpak

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Amazon Web Services](https://www.runsonwhat.com/reverse/aws) | Hosting & Cloud | Website code |  |
| [Amazon Route 53](https://www.runsonwhat.com/reverse/route53) | DNS | DNS records |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code |  |
| [Google Maps](https://www.runsonwhat.com/reverse/google-maps) | Media & UI | Website code |  |
| [Tailwind CSS](https://www.runsonwhat.com/reverse/tailwind) | Frontend | Website code |  |
| [Anthropic](https://www.runsonwhat.com/reverse/anthropic) | AI | DNS verification records |  |
| [Vue.js](https://www.runsonwhat.com/reverse/vue) | Frontend | Website code |  |
| [Nuxt](https://www.runsonwhat.com/reverse/nuxt) | Frontend | Website code |  |
| [SAP Customer Data Cloud](https://www.runsonwhat.com/reverse/sap-customer-data-cloud) | Auth & Identity | Custom domain |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [EcoStruxure IT](https://www.runsonwhat.com/reverse/ecostruxure-it) | Monitoring | DNS verification records |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Salesforce](https://www.runsonwhat.com/reverse/salesforce) | Sales & CRM | Website code |  |
| [Pardot](https://www.runsonwhat.com/reverse/pardot) | Marketing | Custom domain, DNS verification records, Website code | 2018-10 |
| [ActiveProspect](https://www.runsonwhat.com/reverse/activeprospect) | Sales & CRM | DNS verification records |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | Email records, DNS verification records, Website code |  |
| [Google Workspace](https://www.runsonwhat.com/reverse/google-workspace) | Workspace | Email records |  |
| [SendGrid](https://www.runsonwhat.com/reverse/sendgrid) | Email Delivery | Email records, Website code |  |
| [Apple Business](https://www.runsonwhat.com/reverse/apple) | Workspace | DNS verification records |  |
| [Atlassian](https://www.runsonwhat.com/reverse/atlassian) | Dev Tools | DNS verification records |  |
| [Mailchimp Transactional](https://www.runsonwhat.com/reverse/mandrill) | Email Delivery | Email records |  |
| [Postmark](https://www.runsonwhat.com/reverse/postmark) | Email Delivery | Email records |  |

## FAQ

### What tools does Valpak Direct Marketing Systems use?

As of October 2026, runsonwhat has found 22 tools at Valpak Direct Marketing Systems (valpak.com) in public records. Edge & Hosting: Amazon Web Services and Amazon Route 53. Application: Google Fonts, Google Maps and Tailwind CSS. Data & Observability: Google Analytics and EcoStruxure IT. Go-to-market: Salesforce, Pardot and ActiveProspect. Company Ops: Microsoft 365, Google Workspace and SendGrid. Last checked October 10, 2026.

### What cloud does Valpak Direct Marketing Systems run on?

Valpak Direct Marketing Systems uses Amazon Web Services for hosting and cloud infrastructure, according to runsonwhat (October 2026). runsonwhat found Amazon Web Services through Amazon Web Services code on valpak.com. Amazon Web Services is used by 144,878 companies runsonwhat tracks.

### What CRM does Valpak Direct Marketing Systems use?

Valpak Direct Marketing Systems uses Salesforce for its CRM, alongside ActiveProspect, according to runsonwhat (October 2026). runsonwhat found Salesforce through Salesforce code on valpak.com. Salesforce is used by 33,489 companies runsonwhat tracks.

### What email provider does Valpak Direct Marketing Systems use?

Valpak Direct Marketing Systems uses Microsoft 365 for email and office software, alongside Google Workspace and Apple Business, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365 and a DNS verification record. Microsoft 365 is used by 701,710 companies runsonwhat tracks.

### What analytics tools does Valpak Direct Marketing Systems use?

Valpak Direct Marketing Systems uses Google Analytics for analytics, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on valpak.com. Google Analytics is used by 853,379 companies runsonwhat tracks.

### What marketing software does Valpak Direct Marketing Systems use?

Valpak Direct Marketing Systems uses Pardot for marketing, according to runsonwhat (October 2026). runsonwhat found Pardot through a subdomain that points at Pardot and a DNS verification record, and Valpak Direct Marketing Systems has used it since at least October 2018. Pardot is used by 19,928 companies runsonwhat tracks.

### How long has Valpak Direct Marketing Systems used Pardot?

Valpak Direct Marketing Systems has used Pardot since at least October 2018, going by the first public certificate of the valpak.com subdomain that points at Pardot.

### Does Valpak Direct Marketing Systems use Google Fonts?

Yes. runsonwhat found Google Fonts at Valpak Direct Marketing Systems through Google Fonts code on valpak.com. Google Fonts is a Media & UI tool used by 791,675 companies runsonwhat tracks.

### Does Valpak Direct Marketing Systems use AI tools?

Yes. runsonwhat has found Anthropic at Valpak Direct Marketing Systems; Anthropic, for example, through a DNS verification record for Anthropic. AI services called only from servers leave no public trace, so Valpak Direct Marketing Systems may use more AI tools than these.

### Which companies have a tech stack similar to Valpak Direct Marketing Systems's?

The companies with the stacks most like Valpak Direct Marketing Systems' are 5.11 Tactical, Frontier, Clean Water Services and Neurocrine Biosciences, according to runsonwhat (October 2026). Each shares 6 to 11 tools with Valpak Direct Marketing Systems, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what Valpak Direct Marketing Systems uses?

runsonwhat reads public records only. Of the 22 tools at Valpak Direct Marketing Systems, 8 were found through code on valpak.com, 7 through DNS records, 5 through email records and 2 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and valpak.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/valpak.com (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
