# What does Unlock use? Unlock (unlock.com) shows public evidence of 44 tools, according to runsonwhat (last checked 2026-11-10). - Industry: Financial Services - Size: 51–200 employees - Based in: Tempe, United States - Founded: 2019 - LinkedIn: https://www.linkedin.com/company/unlocktechnologies ## Edge & Hosting | Tool | Category | Evidence | Since | |---|---|---|---| | [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | DNS records, Email records, Website code | | | [Fastly](https://www.runsonwhat.com/reverse/fastly) | CDN & Edge | Website code | | | [WP Engine](https://www.runsonwhat.com/reverse/wpengine) | Hosting & Cloud | Custom domain | 2024-07 | | [Pantheon](https://www.runsonwhat.com/reverse/pantheon) | Hosting & Cloud | Website code | | ## Application | Tool | Category | Evidence | Since | |---|---|---|---| | [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code | | | [Vimeo](https://www.runsonwhat.com/reverse/vimeo) | Media & UI | Website code | | | [YouTube](https://www.runsonwhat.com/reverse/youtube) | Media & UI | Website code | | | [Anthropic](https://www.runsonwhat.com/reverse/anthropic) | AI | DNS verification records | | | [OpenAI](https://www.runsonwhat.com/reverse/openai) | AI | DNS verification records | | | [Twilio](https://www.runsonwhat.com/reverse/twilio) | Backend & Database | Website code | | ## Data & Observability | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code | | | [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code | | | [Segment](https://www.runsonwhat.com/reverse/segment) | Analytics | DNS verification records, Website code | | | [LogRocket](https://www.runsonwhat.com/reverse/logrocket) | Monitoring | Website code | | | [Heap](https://www.runsonwhat.com/reverse/heap) | Analytics | Website code | | ## Go-to-market | Tool | Category | Evidence | Since | |---|---|---|---| | [WordPress](https://www.runsonwhat.com/reverse/wordpress) | Website & CMS | Website code | | | [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code | | | [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | DNS verification records, Website code | | | [Microsoft Ads](https://www.runsonwhat.com/reverse/bing-ads) | Ads & Pixels | Website code | | | [HubSpot](https://www.runsonwhat.com/reverse/hubspot) | Sales & CRM | Email records, Website code | | | [TikTok Pixel](https://www.runsonwhat.com/reverse/tiktok-pixel) | Ads & Pixels | Website code | | | [Zendesk](https://www.runsonwhat.com/reverse/zendesk) | Support & Docs | Email records, Website code | | | [Microsoft Xandr](https://www.runsonwhat.com/reverse/xandr) | Ads & Pixels | Website code | | | [The Trade Desk](https://www.runsonwhat.com/reverse/tradedesk) | Ads & Pixels | Website code | | | [Reddit Ads](https://www.runsonwhat.com/reverse/reddit-ads) | Ads & Pixels | Website code | | | [Freshdesk](https://www.runsonwhat.com/reverse/freshdesk) | Support & Docs | Custom domain | 2025-01 | | [Taboola](https://www.runsonwhat.com/reverse/taboola) | Ads & Pixels | Website code | | | [Amazon Advertising](https://www.runsonwhat.com/reverse/amazon-advertising) | Ads & Pixels | Website code | | | [Quora Ads](https://www.runsonwhat.com/reverse/quora-ads) | Ads & Pixels | Website code | | | [Magellan AI](https://www.runsonwhat.com/reverse/magellan-ai) | Ads & Pixels | Website code | | | [ActiveProspect](https://www.runsonwhat.com/reverse/activeprospect) | Sales & CRM | DNS verification records | | ## Company Ops | Tool | Category | Evidence | Since | |---|---|---|---| | [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | Email records, Website code | | | [SendGrid](https://www.runsonwhat.com/reverse/sendgrid) | Email Delivery | Email records | | | [Apple Business](https://www.runsonwhat.com/reverse/apple) | Workspace | DNS verification records | | | [Exclaimer](https://www.runsonwhat.com/reverse/exclaimer) | Workspace | Email records | | | [KnowBe4](https://www.runsonwhat.com/reverse/knowbe4) | Security & Compliance | Email records | | | [DocuSign](https://www.runsonwhat.com/reverse/docusign) | Finance & Legal | DNS verification records, Website code | | | [Zoom](https://www.runsonwhat.com/reverse/zoom) | Collaboration | DNS verification records | | | [Notion](https://www.runsonwhat.com/reverse/notion) | Collaboration | DNS verification records | | | [Foxit](https://www.runsonwhat.com/reverse/foxit) | Collaboration | DNS verification records | | | [Greenhouse](https://www.runsonwhat.com/reverse/greenhouse) | People & HR | Email records | | | [Ketch](https://www.runsonwhat.com/reverse/ketch) | Security & Compliance | Website code | | | [Tipalti](https://www.runsonwhat.com/reverse/tipalti) | Finance & Legal | DNS verification records | | ## Recent changes at Unlock - 2026-10-19: started using [Tipalti](https://www.runsonwhat.com/reverse/tipalti) ## FAQ ### What tools does Unlock use? As of November 2026, runsonwhat has found 44 tools at Unlock (unlock.com) in public records. Edge & Hosting: Cloudflare, Fastly and WP Engine. Application: jQuery, Vimeo and YouTube. Data & Observability: Google Analytics, Google Tag Manager and Segment. Go-to-market: WordPress, Google Ads and Meta Pixel. Company Ops: Microsoft 365, SendGrid and Apple Business. Last checked November 10, 2026. ### What cloud does Unlock run on? Unlock uses WP Engine for hosting and cloud infrastructure, alongside Pantheon, according to runsonwhat (November 2026). runsonwhat found WP Engine through a subdomain that points at WP Engine, and Unlock has used it since at least July 2024. WP Engine is used by 52,318 companies runsonwhat tracks. ### What CRM does Unlock use? Unlock uses HubSpot for its CRM, alongside ActiveProspect, according to runsonwhat (November 2026). runsonwhat found HubSpot through email records that authorize HubSpot and code on unlock.com. HubSpot is used by 97,657 companies runsonwhat tracks. ### What email provider does Unlock use? Unlock uses Microsoft 365 for email and office software, alongside Apple Business and Exclaimer, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365 and code on unlock.com. Microsoft 365 is used by 734,307 companies runsonwhat tracks. ### What does Unlock use for customer support? Unlock uses Zendesk for customer support and documentation, alongside Freshdesk, according to runsonwhat (November 2026). runsonwhat found Zendesk through email records that authorize Zendesk and code on unlock.com. Zendesk is used by 43,660 companies runsonwhat tracks. ### What analytics tools does Unlock use? Unlock uses Google Analytics for analytics, alongside Google Tag Manager, Segment and Heap, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on unlock.com. Google Analytics is used by 903,970 companies runsonwhat tracks. ### How long has Unlock used WP Engine? Unlock has used WP Engine since at least July 2024, going by the first public certificate of the unlock.com subdomain that points at WP Engine. Other long-running tools at Unlock include Freshdesk (since January 2025). ### Does Unlock use jQuery? Yes. runsonwhat found jQuery at Unlock through jQuery code on unlock.com. jQuery is a Frontend tool used by 927,235 companies runsonwhat tracks. ### Does Unlock use AI tools? Yes. runsonwhat has found Anthropic and OpenAI at Unlock; Anthropic, for example, through a DNS verification record for Anthropic. AI services called only from servers leave no public trace, so Unlock may use more AI tools than these. ### Has Unlock changed tools recently? Yes. On runsonwhat's rechecks, Unlock started using Tipalti (latest on October 19, 2026). A change counts only between two checks of unlock.com done the same way. ### Which companies have a tech stack similar to Unlock's? The companies with the stacks most like Unlock's are LendingTree, NewsBreak, Frontpoint Security and Easyknock, according to runsonwhat (November 2026). Each shares 7 to 17 tools with Unlock, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices. ### How does runsonwhat know what Unlock uses? runsonwhat reads public records only. Of the 44 tools at Unlock, 22 were found through code on unlock.com, 13 through DNS records, 7 through email records and 2 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and unlock.com about monthly. --- Source: runsonwhat, https://www.runsonwhat.com/company/unlock.com (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.