# What does Underknown use?

Underknown (underknown.com) shows public evidence of 13 tools, according to runsonwhat (last checked 2026-10-20).

- Industry: Media Production
- Size: 201–1,000 employees
- Based in: Toronto, Canada
- Founded: 2016
- LinkedIn: https://www.linkedin.com/company/underknown

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [GoDaddy](https://www.runsonwhat.com/reverse/godaddy) | DNS | DNS records, Website code |  |
| [Amazon Web Services](https://www.runsonwhat.com/reverse/aws) | Hosting & Cloud | Custom domain, Website code |  |
| [Google Cloud](https://www.runsonwhat.com/reverse/gcp) | Hosting & Cloud | Custom domain |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code |  |
| [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [WordPress](https://www.runsonwhat.com/reverse/wordpress) | Website & CMS | Website code |  |
| [Rank Math](https://www.runsonwhat.com/reverse/rankmath) | Website & CMS | Website code |  |
| [Shopify](https://www.runsonwhat.com/reverse/shopify) | Website & CMS | Custom domain |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Workspace](https://www.runsonwhat.com/reverse/google-workspace) | Workspace | Email records, Website code |  |
| [Apple Business](https://www.runsonwhat.com/reverse/apple) | Workspace | DNS verification records |  |
| [Tipalti](https://www.runsonwhat.com/reverse/tipalti) | Finance & Legal | DNS verification records |  |

## FAQ

### What tools does Underknown use?

As of October 2026, runsonwhat has found 13 tools at Underknown (underknown.com) in public records. Edge & Hosting: GoDaddy, Amazon Web Services and Google Cloud. Application: jQuery and Google Fonts. Data & Observability: Google Analytics. Go-to-market: WordPress, Rank Math and Shopify. Company Ops: Google Workspace, Apple Business and Tipalti. Last checked October 20, 2026.

### What cloud does Underknown run on?

Underknown uses Amazon Web Services for hosting and cloud infrastructure, alongside Google Cloud, according to runsonwhat (October 2026). runsonwhat found Amazon Web Services through a subdomain that points at Amazon Web Services and code on underknown.com. Amazon Web Services is used by 145,452 companies runsonwhat tracks.

### What email provider does Underknown use?

Underknown uses Google Workspace for email and office software, alongside Apple Business, according to runsonwhat (October 2026). runsonwhat found Google Workspace through email records that authorize Google Workspace and code on underknown.com. Google Workspace is used by 401,470 companies runsonwhat tracks.

### What analytics tools does Underknown use?

Underknown uses Google Analytics for analytics, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on underknown.com. Google Analytics is used by 872,913 companies runsonwhat tracks.

### What is Underknown's website built with?

Underknown uses WordPress for its website, alongside Rank Math and Shopify, according to runsonwhat (October 2026). runsonwhat found WordPress through WordPress code on underknown.com. WordPress is used by 592,574 companies runsonwhat tracks.

### Does Underknown use jQuery?

Yes. runsonwhat found jQuery at Underknown through jQuery code on underknown.com. jQuery is a Frontend tool used by 910,497 companies runsonwhat tracks.

### Which companies have a tech stack similar to Underknown's?

The companies with the stacks most like Underknown's are Scientific Certification Services, Inc. (United States), Create Music Group, SAI360 and Hotjar | By Contentsquare, according to runsonwhat (October 2026). Each shares 6 to 9 tools with Underknown, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what Underknown uses?

runsonwhat reads public records only. Of the 13 tools at Underknown, 5 were found through code on underknown.com, 4 through DNS records, 3 through subdomains that point at the vendor and 1 through email records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and underknown.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/underknown.com (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.