# What does UMB AG use? UMB AG (umb.ch) shows public evidence of 23 tools, according to runsonwhat (last checked 2026-10-20). - Industry: IT Services - Size: 201–1,000 employees - Based in: Cham, Switzerland - Founded: 1978 - LinkedIn: https://www.linkedin.com/company/umb-ag ## Edge & Hosting | Tool | Category | Evidence | Since | |---|---|---|---| | [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | Website code | | | [Akamai](https://www.runsonwhat.com/reverse/akamai) | CDN & Edge | DNS records | | ## Application | Tool | Category | Evidence | Since | |---|---|---|---| | [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code | | | [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code | | | [Vimeo](https://www.runsonwhat.com/reverse/vimeo) | Media & UI | Website code | | | [YouTube](https://www.runsonwhat.com/reverse/youtube) | Media & UI | Website code | | | [Adobe Fonts](https://www.runsonwhat.com/reverse/adobe-fonts) | Media & UI | Website code | | ## Data & Observability | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code | | ## Go-to-market | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code | | | [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code | | | [Yoast SEO](https://www.runsonwhat.com/reverse/yoast) | Website & CMS | Website code | | | [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code | | | [HubSpot](https://www.runsonwhat.com/reverse/hubspot) | Sales & CRM | Email records, Website code | | | [ServiceNow](https://www.runsonwhat.com/reverse/servicenow) | Support & Docs | Custom domain | 2019-12 | ## Company Ops | Tool | Category | Evidence | Since | |---|---|---|---| | [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | Email records, Website code | | | [SendGrid](https://www.runsonwhat.com/reverse/sendgrid) | Email Delivery | Email records | | | [Apple Business](https://www.runsonwhat.com/reverse/apple) | Workspace | DNS verification records | | | [Atlassian](https://www.runsonwhat.com/reverse/atlassian) | Dev Tools | DNS verification records | | | [Miro](https://www.runsonwhat.com/reverse/miro) | Collaboration | DNS verification records | | | [PowerDMARC](https://www.runsonwhat.com/reverse/powerdmarc) | Security & Compliance | Email records | | | [SwissSign](https://www.runsonwhat.com/reverse/swisssign) | Security & Compliance | DNS verification records | | ## FAQ ### What tools does UMB use? As of October 2026, runsonwhat has found 23 tools at UMB (umb.ch) in public records. Edge & Hosting: Cloudflare and Akamai. Application: jQuery, Google Fonts and Vimeo. Data & Observability: Google Analytics. Go-to-market: Google Ads, Meta Pixel and Yoast SEO. Company Ops: Microsoft 365, SendGrid and Apple Business. Last checked October 20, 2026. ### What CRM does UMB use? UMB uses HubSpot for its CRM, according to runsonwhat (October 2026). runsonwhat found HubSpot through email records that authorize HubSpot and code on umb.ch. HubSpot is used by 94,748 companies runsonwhat tracks. ### What email provider does UMB use? UMB uses Microsoft 365 for email and office software, alongside Apple Business, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365 and code on umb.ch. Microsoft 365 is used by 715,062 companies runsonwhat tracks. ### What does UMB use for customer support? UMB uses ServiceNow for customer support and documentation, according to runsonwhat (October 2026). runsonwhat found ServiceNow through a subdomain that points at ServiceNow, and UMB has used it since at least December 2019. ServiceNow is used by 940 companies runsonwhat tracks. ### What analytics tools does UMB use? UMB uses Google Analytics for analytics, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on umb.ch. Google Analytics is used by 888,624 companies runsonwhat tracks. ### What is UMB's website built with? UMB uses Yoast SEO for its website, according to runsonwhat (October 2026). runsonwhat found Yoast SEO through Yoast SEO code on umb.ch. Yoast SEO is used by 310,155 companies runsonwhat tracks. ### How long has UMB used ServiceNow? UMB has used ServiceNow since at least December 2019, going by the first public certificate of the umb.ch subdomain that points at ServiceNow. ### Does UMB use jQuery? Yes. runsonwhat found jQuery at UMB through jQuery code on umb.ch. jQuery is a Frontend tool used by 920,602 companies runsonwhat tracks. ### Which companies have a tech stack similar to UMB's? The companies with the stacks most like UMB's are VIRTUS Data Centres, Digital Space, Intragen and Caremetx, according to runsonwhat (October 2026). Each shares 11 to 14 tools with UMB, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices. ### How does runsonwhat know what UMB uses? runsonwhat reads public records only. Of the 23 tools at UMB, 11 were found through code on umb.ch, 6 through DNS records, 4 through email records, 1 through website configuration files and 1 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and umb.ch about monthly. --- Source: runsonwhat, https://www.runsonwhat.com/company/umb.ch (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.