# What does Traction Software use?

Traction Software (tractionsoftware.com) shows public evidence of 11 tools, according to runsonwhat (last checked 2026-10-10).

- Industry: Software
- Size: 1–10 employees
- Based in: Providence, United States
- Founded: 1996
- LinkedIn: https://www.linkedin.com/company/tractionsoftware

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Amazon Web Services](https://www.runsonwhat.com/reverse/aws) | Hosting & Cloud | Custom domain |  |
| [Amazon Route 53](https://www.runsonwhat.com/reverse/route53) | DNS | DNS records |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Font Awesome](https://www.runsonwhat.com/reverse/fontawesome) | Media & UI | Website code |  |
| [YouTube](https://www.runsonwhat.com/reverse/youtube) | Media & UI | Website code |  |
| [Monotype Fonts](https://www.runsonwhat.com/reverse/fonts-com) | Media & UI | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Workspace](https://www.runsonwhat.com/reverse/google-workspace) | Workspace | Email records |  |
| [reCAPTCHA](https://www.runsonwhat.com/reverse/recaptcha) | Security & Compliance | Website code |  |
| [SendGrid](https://www.runsonwhat.com/reverse/sendgrid) | Email Delivery | Email records |  |

## FAQ

### What tools does Traction Software use?

As of October 2026, runsonwhat has found 11 tools at Traction Software (tractionsoftware.com) in public records. Edge & Hosting: Amazon Web Services and Amazon Route 53. Application: Font Awesome, YouTube and Monotype Fonts. Data & Observability: Google Analytics. Go-to-market: Google Ads and Meta Pixel. Company Ops: Google Workspace, reCAPTCHA and SendGrid. Last checked October 10, 2026.

### What cloud does Traction Software run on?

Traction Software uses Amazon Web Services for hosting and cloud infrastructure, according to runsonwhat (October 2026). runsonwhat found Amazon Web Services through a subdomain that points at Amazon Web Services. Amazon Web Services is used by 145,091 companies runsonwhat tracks.

### What email provider does Traction Software use?

Traction Software uses Google Workspace for email and office software, according to runsonwhat (October 2026). runsonwhat found Google Workspace through email records that authorize Google Workspace. Google Workspace is used by 399,624 companies runsonwhat tracks.

### What analytics tools does Traction Software use?

Traction Software uses Google Analytics for analytics, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on tractionsoftware.com. Google Analytics is used by 859,165 companies runsonwhat tracks.

### Does Traction Software use Google Ads?

Yes. runsonwhat found Google Ads at Traction Software through Google Ads code on tractionsoftware.com. Google Ads is a Ads & Pixels tool used by 467,220 companies runsonwhat tracks.

### How does runsonwhat know what Traction Software uses?

runsonwhat reads public records only. Of the 11 tools at Traction Software, 7 were found through code on tractionsoftware.com, 2 through email records, 1 through subdomains that point at the vendor and 1 through DNS records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and tractionsoftware.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/tractionsoftware.com (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.